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Notable UK Trademark

ARMITAGE SHANKS

Armitage Shanks has been registered in the UK for sanitary apparatus since the merger of Armitage Ware and Shanks & Co in 1969. Both predecessor companies had Victorian-era heritage, Shanks was founded in Barrhead, Scotland in 1851. The brand became the UK's most recognised name in toilets and bathroom fittings, to the extent that 'Armitage Shanks' is often used colloquially as slang for a toilet.

Classes11
StatusRegistered
On the register9+ years
Current ownerIdeal Standard International NV

UK IPO Record

ARMITAGE SHANKS — registered UK trademark image from the UK IPO
Application Number
UK00916987299
Word Mark
ARMITAGE SHANKS
Status
Registered
Applied
13 July 2017
Registered
31 October 2017
Next Renewal
13 July 2027
Owner
Ideal Standard International NV
Nice Classes
Class 11

Trademark Classification

Nice Class 11 covers lighting & hvac. View all Class 11 trademarks and case studies →

Brand History & Trademark Analysis

Armitage Ware had produced pottery toilets at its Staffordshire factory since 1817. The Shanks side of the merger traces to John Shanks, who founded a brass foundry in Paisley in 1878. The 1969 merger created the entity now known as Armitage Shanks. Ideal Standard International NV currently holds the ARMITAGE SHANKS trademark.