BT (British Telecom)
BT has been registered in the UK for telecommunications services since British Telecom was privatised in 1984, becoming one of the landmark privatisations of the Thatcher era. The BT trademark has undergone multiple redesigns, most notably Peter Saville's 'connected world' piper logo.
UK IPO Record
- Application Number
- UK00003730016
- Word Mark
- BT
- Status
- Registered
- Applied
- 7 December 2021
- Registered
- 8 April 2022
- Next Renewal
- 7 December 2031
- Owner
- Largan Precision Co., Ltd.
- Nice Classes
- Class 9
Brand History & Trademark Analysis
BT has been registered in the UK for telecommunications services since British Telecom was privatised in 1984, becoming one of the landmark privatisations of the Thatcher era. The BT trademark has undergone multiple redesigns, most notably Peter Saville's 'connected world' piper logo. Before privatisation, telecommunications services in Britain were provided by the General Post Office, making BT's trademark the symbol of a fundamentally new era in British communications.
Nice Class 38 covers telecommunications. View all Class 38 trademarks and case studies →
Historical Background
British Telecom was introduced as a brand in 1980 and became the official name of Post Office Telecommunications on 1 October 1981 under the British Telecommunications Act 1981. Privatisation followed in 1984 with the largest share offering in British history at that time. The company changed its trading name to "BT" on 2 April 1991.