HAMMERITE
Hammerite was registered in the UK for metal paints and rust-prevention coatings. The brand became Britain's best-known direct-to-rust metal paint, with its distinctive hammered finish effect giving the product its name.
UK IPO Record
- Application Number
- UK00917233602
- Word Mark
- HAMMERITE
- Status
- Registered
- Applied
- 22 September 2017
- Registered
- 11 January 2018
- Next Renewal
- 22 September 2027
- Owner
- Akzo Nobel Coatings International B.V.
- Nice Classes
- Class 2
Brand History & Trademark Analysis
Hammerite was registered in the UK for metal paints and rust-prevention coatings. The brand became Britain's best-known direct-to-rust metal paint, with its distinctive hammered finish effect giving the product its name. Now owned by AkzoNobel, the trademark has survived multiple corporate acquisitions while maintaining strong consumer recognition across the UK.
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Historical Background
Allen Forster developed the original hammered paint formula in 1962 for electrical insulation applications, initially manufactured at Finnigan's factory in Prudhoe, Northumberland. Hammerite entered the consumer market in 1984 as an air-drying, corrosion-resistant coating for iron and steel, effectively creating the metal-specialist paint category in British retail.