KODAK
Kodak registered its mark in the UK in the late nineteenth century for photographic chemicals and processing preparations, core Class 1 goods at the time. George Eastman coined the word 'Kodak' in 1888 specifically because it had no prior meaning in any language, making it inherently distinctive. It is frequently cited in UK trademark law as an example of a strong, invented mark.
UK IPO Record
- Application Number
- UK00801391680
- Word Mark
- KODAK
- Status
- Registered
- Applied
- 15 December 2017
- Registered
- 3 August 2018
- Next Renewal
- 15 December 2027
- Owner
- Eastman Kodak Company
- Nice Classes
- Class 9
Trademark Classification
Nice Class 1 covers chemicals. View all Class 1 trademarks and case studies →
Brand History & Trademark Analysis
George Eastman received US trademark number 15,825 for "Kodak" on 4 September 1888. The company's first manufacturing plant outside the US was established in Harrow, London, in 1891. The slogan "You press the button, we do the rest" accompanied the original cameras, which came pre-loaded with film for 100 exposures. By 1932, the Harrow factory was producing 2.5 million cameras annually.