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Australian Trademark — IP Australia
SHANA ELMSFORD
Application 1398565 · Registered
Quick Facts
| Application Number | 1398565 |
| Status | Registered |
| Owner | hasbro inc |
| Type | trade_mark |
| Filed | 2010-12-08 |
| Registered | 2011-07-22 |
Is this trademark active?
Yes. SHANA ELMSFORD is a currently protected Australian trademark. It is enforceable under the Trade Marks Act 1995 (Cth) in Australia.
Prosecution Timeline
Key events recorded against this trademark at IP Australia, oldest first.
- Published: 2010-12-08
- Protected: 2010-12-08
- Filed: 2010-12-08
- Received by IP Australia: 2010-12-08
- Accepted for registration: 2011-03-31
Applicant
| Name | hasbro inc |
| ABN | 43411827038 |
| Country | US |
Representative
This trademark is represented by tf9028faec74be6ec9b852b0a542e2f39, NSW, AU.
About This Trademark
'SHANA ELMSFORD' is a protected trademark on the IP Australia register, owned by hasbro inc. The application (1398565) was filed on 8 December 2010 and registered on 22 July 2011.
This mark is recorded under Class 28 (games, toys & sporting goods).
Frequently Asked Questions
Who owns Australian trademark 1398565 ('SHANA ELMSFORD')?
Australian trademark 1398565 for the mark 'SHANA ELMSFORD' in Class 28 is recorded on the IP Australia register as owned by hasbro inc. This covers one specific Australian trademark record only — the same brand name may be owned by different parties in other classes, other countries, or as separate registrations.
Is Australian trademark 1398565 currently a registered trademark?
No — the IP Australia records the status of Australian trademark 1398565 for the mark 'SHANA ELMSFORD' as protected.
Which goods or services does Australian trademark 1398565 cover?
Australian trademark 1398565 for the mark 'SHANA ELMSFORD' is registered in Class 28, which covers games, toys & sporting goods.
When was Australian trademark 1398565 filed?
Australian trademark 1398565 for the mark 'SHANA ELMSFORD' was filed at the IP Australia on 8 December 2010 and registered on 22 July 2011.
Data Source
Australia (IP Australia)
Australian trademark data is supplied by IP Australia (via IPGOD / IP RAPID) under the Creative Commons Attribution 4.0 International licence. Local copy last synchronised on 2026-05-03.
The “About This Trademark” summary and FAQ above are AI-generated from the register data shown on this page. They are factual summaries only — always verify details against the official register before making legal decisions.