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Australian Trademark — IP Australia
We believe in thinking differently
Application 1712177 · Dead / Expired
Quick Facts
| Application Number | 1712177 |
| Status | Dead / Expired |
| Owner | goston avend pty ltd |
| Type | trade_mark |
| Filed | 2015-08-11 |
| Registered | 2016-03-22 |
| Expires | 2025-08-11 |
Is this trademark active?
We believe in thinking differently has a current status of Dead / Expired. The mark is no longer active and the identifier may be available for new applications.
Prosecution Timeline
Key events recorded against this trademark at IP Australia, oldest first.
- Protected: 2015-08-11
- Received by IP Australia: 2015-08-11
- Filed: 2015-08-11
- Published: 2015-08-11
- Accepted for registration: 2015-09-04
- Renewal due: 2025-08-11
Applicant
| Name | dmd roasters pty ltd |
| ABN | 44671124600 |
| State | VIC |
| Country | AU |
Representative
This trademark is represented by dmd roasters pty ltd, VIC, AU.
About This Trademark
'We believe in thinking differently' is a ceased trademark on the IP Australia register, owned by goston avend pty ltd. The application (1712177) was filed on 11 August 2015 and registered on 22 March 2016. The registration is set to expire on 11 August 2025.
This mark is recorded under Class 11 (lighting, heating, cooking & refrigeration apparatus).
Frequently Asked Questions
Who owns Australian trademark 1712177 ('We believe in thinking differently')?
Australian trademark 1712177 for the mark 'We believe in thinking differently' in Class 11 is recorded on the IP Australia register as owned by goston avend pty ltd. This covers one specific Australian trademark record only — the same brand name may be owned by different parties in other classes, other countries, or as separate registrations.
Is Australian trademark 1712177 currently a registered trademark?
No — the IP Australia records the status of Australian trademark 1712177 for the mark 'We believe in thinking differently' as ceased.
Which goods or services does Australian trademark 1712177 cover?
Australian trademark 1712177 for the mark 'We believe in thinking differently' is registered in Class 11, which covers lighting, heating, cooking & refrigeration apparatus.
When was Australian trademark 1712177 filed?
Australian trademark 1712177 for the mark 'We believe in thinking differently' was filed at the IP Australia on 11 August 2015 and registered on 22 March 2016.
When does Australian trademark 1712177 need to be renewed?
Australian trademark 1712177 for the mark 'We believe in thinking differently' is currently recorded as valid until 11 August 2025, at which point it will need to be renewed with the IP Australia to remain in force.
Data Source
Australia (IP Australia)
Australian trademark data is supplied by IP Australia (via IPGOD / IP RAPID) under the Creative Commons Attribution 4.0 International licence. Local copy last synchronised on 2026-05-03.
The “About This Trademark” summary and FAQ above are AI-generated from the register data shown on this page. They are factual summaries only — always verify details against the official register before making legal decisions.