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Australian Trademark — IP Australia
LIFEGUARD
Application 1807680 · Registered
Quick Facts
| Application Number | 1807680 |
| Status | Registered |
| Owner | shaw industries group inc |
| Type | trade_mark |
| Filed | 2016-11-08 |
| Registered | 2017-06-07 |
Is this trademark active?
Yes. LIFEGUARD is a currently protected Australian trademark. It is enforceable under the Trade Marks Act 1995 (Cth) in Australia.
Prosecution Timeline
Key events recorded against this trademark at IP Australia, oldest first.
- Protected: 2016-11-08
- Received by IP Australia: 2016-11-08
- Published: 2016-11-08
- Filed: 2016-11-08
- Accepted for registration: 2017-02-16
Applicant
| Name | shaw industries group inc |
| Country | US |
Representative
This trademark is represented by aj park, NZ.
About This Trademark
'LIFEGUARD' is a protected trademark on the IP Australia register, owned by shaw industries group inc. The application (1807680) was filed on 8 November 2016 and registered on 7 June 2017.
This mark is recorded under Class 27 (carpets, rugs, mats & floor coverings).
Frequently Asked Questions
Who owns Australian trademark 1807680 ('LIFEGUARD')?
Australian trademark 1807680 for the mark 'LIFEGUARD' in Class 27 is recorded on the IP Australia register as owned by shaw industries group inc. This covers one specific Australian trademark record only — the same brand name may be owned by different parties in other classes, other countries, or as separate registrations.
Is Australian trademark 1807680 currently a registered trademark?
No — the IP Australia records the status of Australian trademark 1807680 for the mark 'LIFEGUARD' as protected.
Which goods or services does Australian trademark 1807680 cover?
Australian trademark 1807680 for the mark 'LIFEGUARD' is registered in Class 27, which covers carpets, rugs, mats & floor coverings.
When was Australian trademark 1807680 filed?
Australian trademark 1807680 for the mark 'LIFEGUARD' was filed at the IP Australia on 8 November 2016 and registered on 7 June 2017.
Cross-Register Filings
Trademarks matching "LIFEGUARD" have been found on the following foreign registers. Exact matches appear first; where the name also appears inside longer filings, those are listed below as similar marks. A “Same applicant” badge appears next to a mark when the applicant name aligns with the source filing.
UK — United Kingdom (Intellectual Property Office)
| Mark | Ref | Status | Filed |
|---|---|---|---|
| THE BERNARD DONOVAN AROUND THE PIER ABERAVON GREEN STARS RFC STAES REC. COMMANDER TACHESCN RNLI JOCK ABERAVON LIFEGUARD EST. SWIM # 1969 ABERAVON BEACH EACH . PORT TALBOT | UK00004356353 | Application Published | 2026-03-17 |
| PROMATIC LIFEGUARD | UK00918132958 | Registered | 2019-10-07 |
| DAVEY LIFEGUARD | UK00918132959 | Registered | 2019-10-07 |
| Lifeguard | UK00003429420 | Withdrawn | 2019-09-17 |
| PC LifeGuard | UK00003427101 | Registered | 2019-09-09 |
US — United States (USPTO)
| Mark | Ref | Status | Filed |
|---|---|---|---|
| YOUR LIFEGUARD IN THE SKY | 99644146 | 630 | 2026-02-10 |
| LIFEGUARD LANYARD | 99620121 | 630 | 2026-01-28 |
| LIFEGUARD | 99596803 | 630 | 2026-01-15 |
| LIFEGUARD | 99536305 | 630 | 2025-12-08 |
| CALIFORNIA LIFEGUARD | 99323164 | 686 | 2025-08-06 |
Data Source
Australia (IP Australia)
Australian trademark data is supplied by IP Australia (via IPGOD / IP RAPID) under the Creative Commons Attribution 4.0 International licence.
United Kingdom (Intellectual Property Office)
UK trademark data is supplied by the Intellectual Property Office under the Open Government Licence v3.0.
United States (USPTO)
US trademark data is supplied by the United States Patent and Trademark Office. Works of the US federal government are in the public domain under 17 U.S.C. §105.
The “About This Trademark” summary and FAQ above are AI-generated from the register data shown on this page. They are factual summaries only — always verify details against the official register before making legal decisions.