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Australian Trademark — IP Australia
EAU SO DARING
Application 1851381 · Registered
Quick Facts
| Application Number | 1851381 |
| Status | Registered |
| Owner | mary kay inc |
| Type | trade_mark |
| Filed | 2017-06-13 |
| Registered | 2018-01-10 |
Is this trademark active?
Yes. EAU SO DARING is a currently protected Australian trademark. It is enforceable under the Trade Marks Act 1995 (Cth) in Australia.
Prosecution Timeline
Key events recorded against this trademark at IP Australia, oldest first.
- Filed: 2017-06-13
- Protected: 2017-06-13
- Received by IP Australia: 2017-06-13
- Published: 2017-06-13
- Accepted for registration: 2017-09-07
Applicant
| Name | mary kay inc |
| Country | US |
Representative
This trademark is represented by fb rice pty ltd, NSW, AU.
About This Trademark
'EAU SO DARING' is a protected trademark on the IP Australia register, owned by mary kay inc. The application (1851381) was filed on 13 June 2017 and registered on 10 January 2018.
This mark is recorded under Class 3 (cosmetics, cleaning preparations & perfumery).
Frequently Asked Questions
Who owns Australian trademark 1851381 ('EAU SO DARING')?
Australian trademark 1851381 for the mark 'EAU SO DARING' in Class 3 is recorded on the IP Australia register as owned by mary kay inc. This covers one specific Australian trademark record only — the same brand name may be owned by different parties in other classes, other countries, or as separate registrations.
Is Australian trademark 1851381 currently a registered trademark?
No — the IP Australia records the status of Australian trademark 1851381 for the mark 'EAU SO DARING' as protected.
Which goods or services does Australian trademark 1851381 cover?
Australian trademark 1851381 for the mark 'EAU SO DARING' is registered in Class 3, which covers cosmetics, cleaning preparations & perfumery.
When was Australian trademark 1851381 filed?
Australian trademark 1851381 for the mark 'EAU SO DARING' was filed at the IP Australia on 13 June 2017 and registered on 10 January 2018.
Data Source
Australia (IP Australia)
Australian trademark data is supplied by IP Australia (via IPGOD / IP RAPID) under the Creative Commons Attribution 4.0 International licence. Local copy last synchronised on 2026-05-03.
The “About This Trademark” summary and FAQ above are AI-generated from the register data shown on this page. They are factual summaries only — always verify details against the official register before making legal decisions.