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Australian Trademark — IP Australia
STEP UP
Application 2234329 · Registered
Quick Facts
| Application Number | 2234329 |
| Status | Registered |
| Owner | soulfresh brands ip pty ltd |
| Type | trade_mark |
| Filed | 2021-12-07 |
| Registered | 2022-08-22 |
Is this trademark active?
Yes. STEP UP is a currently protected Australian trademark. It is enforceable under the Trade Marks Act 1995 (Cth) in Australia.
Prosecution Timeline
Key events recorded against this trademark at IP Australia, oldest first.
- Protected: 2021-12-07
- Published: 2021-12-07
- Received by IP Australia: 2021-12-07
- Filed: 2021-12-07
- Accepted for registration: 2022-06-15
Applicant
| Name | soulfresh brands ip pty ltd |
| State | VIC |
| Country | AU |
Representative
This trademark is represented by davies collison cave pty ltd, VIC, AU.
About This Trademark
'STEP UP' is a protected trademark on the IP Australia register, owned by soulfresh brands ip pty ltd. The application (2234329) was filed on 7 December 2021 and registered on 22 August 2022.
This mark is recorded under Class 32 (beers & non-alcoholic beverages).
Frequently Asked Questions
Who owns Australian trademark 2234329 ('STEP UP')?
Australian trademark 2234329 for the mark 'STEP UP' in Class 32 is recorded on the IP Australia register as owned by soulfresh brands ip pty ltd. This covers one specific Australian trademark record only — the same brand name may be owned by different parties in other classes, other countries, or as separate registrations.
Is Australian trademark 2234329 currently a registered trademark?
No — the IP Australia records the status of Australian trademark 2234329 for the mark 'STEP UP' as protected.
Which goods or services does Australian trademark 2234329 cover?
Australian trademark 2234329 for the mark 'STEP UP' is registered in Class 32, which covers beers & non-alcoholic beverages.
When was Australian trademark 2234329 filed?
Australian trademark 2234329 for the mark 'STEP UP' was filed at the IP Australia on 7 December 2021 and registered on 22 August 2022.
Cross-Register Filings
Trademarks matching "STEP UP" have been found on the following foreign registers. Exact matches appear first; where the name also appears inside longer filings, those are listed below as similar marks. A “Same applicant” badge appears next to a mark when the applicant name aligns with the source filing.
UK — United Kingdom (Intellectual Property Office)
| Mark | Ref | Status | Filed |
|---|---|---|---|
| STEP UP | UK00003404568 | Registered | 2019-06-05 |
| STEP UP | UK00918078367 | Registered | 2019-06-05 |
| STEP UP | UK00003381820 | Registered | 2019-03-08 |
| STEP-UP | UK00917980992 | Registered | 2018-11-07 |
| STEP UP | UK00003268579 | Registered | 2017-11-06 |
US — United States (USPTO)
| Mark | Ref | Status | Filed |
|---|---|---|---|
| STEP UP | 99074210 | 688 | 2025-03-08 |
Similar names
| Mark | Ref | Status | Filed |
|---|---|---|---|
| LOOK UP, LOOK OUT, STEP IN | 99572081 | 630 | 2025-12-30 |
| COACHCART STEP UP YOUR GAME. | 99482110 | 630 | 2025-11-06 |
| STEP UP & STEP IN | 99253059 | 602 | 2025-06-25 |
| STEPPING UP MENTAL HEALTH | 99225234 | 602 | 2025-06-09 |
Data Source
Australia (IP Australia)
Australian trademark data is supplied by IP Australia (via IPGOD / IP RAPID) under the Creative Commons Attribution 4.0 International licence. Local copy last synchronised on 2026-04-26.
United Kingdom (Intellectual Property Office)
UK trademark data is supplied by the Intellectual Property Office under the Open Government Licence v3.0.
United States (USPTO)
US trademark data is supplied by the United States Patent and Trademark Office. Works of the US federal government are in the public domain under 17 U.S.C. §105.
The “About This Trademark” summary and FAQ above are AI-generated from the register data shown on this page. They are factual summaries only — always verify details against the official register before making legal decisions.