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Australian Trademark — IP Australia
EL JIMADOR NEW MIX
Application 2470458 · Registered
Quick Facts
| Application Number | 2470458 |
| Status | Registered |
| Owner | brownforman corporation |
| Type | trade_mark |
| Filed | 2024-07-31 |
| Registered | 2025-03-11 |
Is this trademark active?
Yes. EL JIMADOR NEW MIX is a currently protected Australian trademark. It is enforceable under the Trade Marks Act 1995 (Cth) in Australia.
Prosecution Timeline
Key events recorded against this trademark at IP Australia, oldest first.
- Filed: 2024-07-31
- Protected: 2024-07-31
- Received by IP Australia: 2024-07-31
- Published: 2024-07-31
- Accepted for registration: 2024-08-15
Applicant
| Name | brownforman corporation |
| ABN | 66003606586 |
| Country | US |
Representative
This trademark is represented by spruson & ferguson, NSW, AU.
About This Trademark
'EL JIMADOR NEW MIX' is a protected trademark on the IP Australia register, owned by brownforman corporation. The application (2470458) was filed on 31 July 2024 and registered on 11 March 2025.
This mark is recorded under Class 33 (alcoholic beverages (except beers)).
Frequently Asked Questions
Who owns Australian trademark 2470458 ('EL JIMADOR NEW MIX')?
Australian trademark 2470458 for the mark 'EL JIMADOR NEW MIX' in Class 33 is recorded on the IP Australia register as owned by brownforman corporation. This covers one specific Australian trademark record only — the same brand name may be owned by different parties in other classes, other countries, or as separate registrations.
Is Australian trademark 2470458 currently a registered trademark?
No — the IP Australia records the status of Australian trademark 2470458 for the mark 'EL JIMADOR NEW MIX' as protected.
Which goods or services does Australian trademark 2470458 cover?
Australian trademark 2470458 for the mark 'EL JIMADOR NEW MIX' is registered in Class 33, which covers alcoholic beverages (except beers).
When was Australian trademark 2470458 filed?
Australian trademark 2470458 for the mark 'EL JIMADOR NEW MIX' was filed at the IP Australia on 31 July 2024 and registered on 11 March 2025.
Cross-Register Filings
Trademarks matching "EL JIMADOR NEW MIX" have been found on the following foreign registers. Exact matches appear first; where the name also appears inside longer filings, those are listed below as similar marks. A “Same applicant” badge appears next to a mark when the applicant name aligns with the source filing.
US — United States (USPTO)
| Mark | Ref | Status | Filed |
|---|---|---|---|
| EL JIMADOR NEW MIXSame applicant | 99053722 | 661 | 2025-02-24 |
| EL JIMADOR NEW MIXSame applicant | 77877214 | 602 | 2009-11-20 |
Similar names
| Mark | Ref | Status | Filed |
|---|---|---|---|
| EL JIMADOR NEW MIX VAMPIROSame applicant | 99282882 | 680 | 2025-07-14 |
| EL JIMADOR NEW MIX PIKOSITO TAMARINDOSame applicant | 99282971 | 661 | 2025-07-14 |
| EL JIMADOR NEW MIX CANTARITOSame applicant | 99282973 | 680 | 2025-07-14 |
Data Source
Australia (IP Australia)
Australian trademark data is supplied by IP Australia (via IPGOD / IP RAPID) under the Creative Commons Attribution 4.0 International licence. Local copy last synchronised on 2026-04-26.
United States (USPTO)
US trademark data is supplied by the United States Patent and Trademark Office. Works of the US federal government are in the public domain under 17 U.S.C. §105.
The “About This Trademark” summary and FAQ above are AI-generated from the register data shown on this page. They are factual summaries only — always verify details against the official register before making legal decisions.