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Australian Trademark — IP Australia
POWERING THE HEROES WHO SERVE
Application 2530392 · Registered
Quick Facts
| Application Number | 2530392 |
| Status | Registered |
| Owner | c e niehoff & co |
| Type | trade_mark |
| Filed | 2025-03-14 |
| Registered | 2025-10-20 |
Is this trademark active?
Yes. POWERING THE HEROES WHO SERVE is a currently protected Australian trademark. It is enforceable under the Trade Marks Act 1995 (Cth) in Australia.
Prosecution Timeline
Key events recorded against this trademark at IP Australia, oldest first.
- Protected: 2025-03-14
- Received by IP Australia: 2025-03-14
- Published: 2025-03-14
- Filed: 2025-03-14
- Accepted for registration: 2025-03-18
Applicant
| Name | c e niehoff & co |
| Country | US |
Representative
This trademark is represented by duncan cotterill lawyers, NSW, AU.
About This Trademark
'POWERING THE HEROES WHO SERVE' is a protected trademark on the IP Australia register, owned by c e niehoff & co. The application (2530392) was filed on 14 March 2025 and registered on 20 October 2025.
This mark is recorded under Class 7 (machines & machine tools).
Frequently Asked Questions
Who owns Australian trademark 2530392 ('POWERING THE HEROES WHO SERVE')?
Australian trademark 2530392 for the mark 'POWERING THE HEROES WHO SERVE' in Class 7 is recorded on the IP Australia register as owned by c e niehoff & co. This covers one specific Australian trademark record only — the same brand name may be owned by different parties in other classes, other countries, or as separate registrations.
Is Australian trademark 2530392 currently a registered trademark?
No — the IP Australia records the status of Australian trademark 2530392 for the mark 'POWERING THE HEROES WHO SERVE' as protected.
Which goods or services does Australian trademark 2530392 cover?
Australian trademark 2530392 for the mark 'POWERING THE HEROES WHO SERVE' is registered in Class 7, which covers machines & machine tools.
When was Australian trademark 2530392 filed?
Australian trademark 2530392 for the mark 'POWERING THE HEROES WHO SERVE' was filed at the IP Australia on 14 March 2025 and registered on 20 October 2025.
Data Source
Australia (IP Australia)
Australian trademark data is supplied by IP Australia (via IPGOD / IP RAPID) under the Creative Commons Attribution 4.0 International licence. Local copy last synchronised on 2026-05-03.
The “About This Trademark” summary and FAQ above are AI-generated from the register data shown on this page. They are factual summaries only — always verify details against the official register before making legal decisions.