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Australian Trademark — IP Australia
SOUTHERN COMFORT
Application 255804 · Registered
Quick Facts
| Application Number | 255804 |
| Status | Registered |
| Owner | sazerac brands llc |
| Type | trade_mark |
| Filed | 1972-02-10 |
| Registered | 1972-02-10 |
Is this trademark active?
Yes. SOUTHERN COMFORT is a currently protected Australian trademark. It is enforceable under the Trade Marks Act 1995 (Cth) in Australia.
Prosecution Timeline
Key events recorded against this trademark at IP Australia, oldest first.
- Protected: 1972-02-10
- Received by IP Australia: 1972-02-10
- Filed: 1972-02-10
- Published: 1972-02-10
Applicant
| Name | sazerac brands llc |
| Country | US |
Representative
This trademark is represented by king & wood mallesons, VIC, AU.
About This Trademark
'SOUTHERN COMFORT' is a protected trademark on the IP Australia register, owned by sazerac brands llc. The application (255804) was filed on 10 February 1972 and registered on 10 February 1972.
This mark is recorded under Class 33 (alcoholic beverages (except beers)).
Frequently Asked Questions
Who owns Australian trademark 255804 ('SOUTHERN COMFORT')?
Australian trademark 255804 for the mark 'SOUTHERN COMFORT' in Class 33 is recorded on the IP Australia register as owned by sazerac brands llc. This covers one specific Australian trademark record only — the same brand name may be owned by different parties in other classes, other countries, or as separate registrations.
Is Australian trademark 255804 currently a registered trademark?
No — the IP Australia records the status of Australian trademark 255804 for the mark 'SOUTHERN COMFORT' as protected.
Which goods or services does Australian trademark 255804 cover?
Australian trademark 255804 for the mark 'SOUTHERN COMFORT' is registered in Class 33, which covers alcoholic beverages (except beers).
When was Australian trademark 255804 filed?
Australian trademark 255804 for the mark 'SOUTHERN COMFORT' was filed at the IP Australia on 10 February 1972 and registered on 10 February 1972.
Cross-Register Filings
Trademarks matching "SOUTHERN COMFORT" have been found on the following foreign registers. Exact matches appear first; where the name also appears inside longer filings, those are listed below as similar marks. A “Same applicant” badge appears next to a mark when the applicant name aligns with the source filing.
UK — United Kingdom (Intellectual Property Office)
| Mark | Ref | Status | Filed |
|---|---|---|---|
| SOUTHERN COMFORTSame applicant | UK00913419122 | Dead | 2014-10-30 |
| SOUTHERN COMFORTSame applicant | UK00913419148 | Dead | 2014-10-30 |
| SOUTHERN COMFORTSame applicant | UK00911001071 | Dead | 2012-06-28 |
Similar names
| Mark | Ref | Status | Filed |
|---|---|---|---|
| BLOOD ORANGE COMFORT SOUTHERN COMFORTSame applicant | UK00003092778 | Dead | 2015-02-05 |
| LIME COMFORT SOUTHERN COMFORTSame applicant | UK00003090985 | Dead | 2015-01-26 |
US — United States (USPTO)
| Mark | Ref | Status | Filed |
|---|---|---|---|
| SOUTHERN COMFORTSame applicant | 97023952 | 700 | 2021-09-13 |
| SOUTHERN COMFORTSame applicant | 90875166 | 700 | 2021-08-10 |
Similar names
| Mark | Ref | Status | Filed |
|---|---|---|---|
| SOUTHERN KITCHEN SOUTHERN FOODS MADE THE OLD FASHIONED WAY HOMESTYLE COMFORT | 99415802 | 638 | 2025-09-26 |
| SOUTHERN FOODS MADE THE OLD FASHIONED WAY HOMESTYLE COMFORT SOUTHERN KITCHEN | 99169347 | 602 | 2025-05-05 |
| SUM'TIM SOUTHERN COMFORT FOOD AND SWEETS | 99054588 | 602 | 2025-02-24 |
Data Source
Australia (IP Australia)
Australian trademark data is supplied by IP Australia (via IPGOD / IP RAPID) under the Creative Commons Attribution 4.0 International licence.
United Kingdom (Intellectual Property Office)
UK trademark data is supplied by the Intellectual Property Office under the Open Government Licence v3.0.
United States (USPTO)
US trademark data is supplied by the United States Patent and Trademark Office. Works of the US federal government are in the public domain under 17 U.S.C. §105.
The “About This Trademark” summary and FAQ above are AI-generated from the register data shown on this page. They are factual summaries only — always verify details against the official register before making legal decisions.