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Australian Trademark — IP Australia
THE SECRETS OF SCENT
Application 2564933 · Registered
Quick Facts
| Application Number | 2564933 |
| Status | Registered |
| Owner | s c johnson & son inc |
| Type | trade_mark |
| Filed | 2025-07-10 |
| Registered | 2026-02-18 |
Is this trademark active?
Yes. THE SECRETS OF SCENT is a currently protected Australian trademark. It is enforceable under the Trade Marks Act 1995 (Cth) in Australia.
Nice Classification
This trademark covers 5 Nice classes:
Prosecution Timeline
Key events recorded against this trademark at IP Australia, oldest first.
- Protected: 2025-07-10
- Received by IP Australia: 2025-07-10
- Published: 2025-07-10
- Filed: 2025-07-10
- Accepted for registration: 2025-08-25
Applicant
| Name | s c johnson & son inc |
| Country | US |
Representative
This trademark is represented by spruson & ferguson, NSW, AU.
About This Trademark
'THE SECRETS OF SCENT' is a protected trademark on the IP Australia register, owned by s c johnson & son inc. The application (2564933) was filed on 10 July 2025 and registered on 18 February 2026.
This mark is recorded under multiple classes: Class 3 (cosmetics, cleaning preparations & perfumery); Class 5 (pharmaceuticals & medical preparations); Class 11 (lighting, heating, cooking & refrigeration apparatus); Class 21 (household utensils & containers); Class 4 (lubricants, fuels & illuminants).
Frequently Asked Questions
Who owns Australian trademark 2564933 ('THE SECRETS OF SCENT')?
Australian trademark 2564933 for the mark 'THE SECRETS OF SCENT' in Class 3, 5, 11, 21, 4 is recorded on the IP Australia register as owned by s c johnson & son inc. This covers one specific Australian trademark record only — the same brand name may be owned by different parties in other classes, other countries, or as separate registrations.
Is Australian trademark 2564933 currently a registered trademark?
No — the IP Australia records the status of Australian trademark 2564933 for the mark 'THE SECRETS OF SCENT' as protected.
Which Nice classes is Australian trademark 2564933 registered under?
Australian trademark 2564933 for the mark 'THE SECRETS OF SCENT' is recorded in Class 3 (cosmetics, cleaning preparations & perfumery); Class 5 (pharmaceuticals & medical preparations); Class 11 (lighting, heating, cooking & refrigeration apparatus); Class 21 (household utensils & containers); Class 4 (lubricants, fuels & illuminants).
When was Australian trademark 2564933 filed?
Australian trademark 2564933 for the mark 'THE SECRETS OF SCENT' was filed at the IP Australia on 10 July 2025 and registered on 18 February 2026.
Data Source
Australia (IP Australia)
Australian trademark data is supplied by IP Australia (via IPGOD / IP RAPID) under the Creative Commons Attribution 4.0 International licence. Local copy last synchronised on 2026-04-26.
The “About This Trademark” summary and FAQ above are AI-generated from the register data shown on this page. They are factual summaries only — always verify details against the official register before making legal decisions.