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Australian Trademark — IP Australia
ECCO
Application 2579253 · Registered
Quick Facts
| Application Number | 2579253 |
| Status | Registered |
| Owner | sega corporation |
| Type | trade_mark |
| Filed | 2025-08-21 |
| Registered | 2026-01-12 |
Is this trademark active?
Yes. ECCO is a currently protected Australian trademark. It is enforceable under the Trade Marks Act 1995 (Cth) in Australia.
Nice Classification
This trademark covers 3 Nice classes:
Prosecution Timeline
Key events recorded against this trademark at IP Australia, oldest first.
- Received by IP Australia: 2025-06-26
- Protected: 2025-06-26
- Filed: 2025-06-26
- Published: 2025-08-21
- Accepted for registration: 2025-11-03
Applicant
| Name | sega corporation |
| Country | JP |
Representative
This trademark is represented by allens patent & trade mark attorneys, VIC, AU.
About This Trademark
'ECCO' is a protected trademark on the IP Australia register, owned by sega corporation. The application (2579253) was filed on 21 August 2025 and registered on 12 January 2026.
This mark is recorded under multiple classes: Class 9 (scientific, electrical & IT apparatus); Class 28 (games, toys & sporting goods); Class 41 (education, entertainment & sporting services).
Frequently Asked Questions
Who owns Australian trademark 2579253 ('ECCO')?
Australian trademark 2579253 for the mark 'ECCO' in Class 9, 28, 41 is recorded on the IP Australia register as owned by sega corporation. This covers one specific Australian trademark record only — the same brand name may be owned by different parties in other classes, other countries, or as separate registrations.
Is Australian trademark 2579253 currently a registered trademark?
No — the IP Australia records the status of Australian trademark 2579253 for the mark 'ECCO' as protected.
Which Nice classes is Australian trademark 2579253 registered under?
Australian trademark 2579253 for the mark 'ECCO' is recorded in Class 9 (scientific, electrical & IT apparatus); Class 28 (games, toys & sporting goods); Class 41 (education, entertainment & sporting services).
When was Australian trademark 2579253 filed?
Australian trademark 2579253 for the mark 'ECCO' was filed at the IP Australia on 21 August 2025 and registered on 12 January 2026.
Cross-Register Filings
Trademarks matching "ECCO" have been found on the following foreign registers. Exact matches appear first; where the name also appears inside longer filings, those are listed below as similar marks. A “Same applicant” badge appears next to a mark when the applicant name aligns with the source filing.
UK — United Kingdom (Intellectual Property Office)
| Mark | Ref | Status | Filed |
|---|---|---|---|
| ECCO EV SHERE | UK00004353096 | Withdrawn | 2026-03-11 |
| ECCO NOVA | UK00918152776 | Registered | 2019-11-14 |
| NO&ECCO | UK00918089235 | Surrendered | 2019-07-02 |
| ECCO | UK00918048864 | Registered | 2019-04-10 |
| ECCO | UK00918048867 | Registered | 2019-04-10 |
US — United States (USPTO)
| Mark | Ref | Status | Filed |
|---|---|---|---|
| ECCO THE DOLPHINSame applicant | 79428622 | 661 | 2025-06-26 |
| ECCOSame applicant | 79430665 | 686 | 2025-06-26 |
| ECCO | 99434899 | 641 | 2025-10-09 |
| ECCO | 99261356 | 653 | 2025-07-01 |
| ECCO | 99106428 | 645 | 2025-03-27 |
Data Source
Australia (IP Australia)
Australian trademark data is supplied by IP Australia (via IPGOD / IP RAPID) under the Creative Commons Attribution 4.0 International licence. Local copy last synchronised on 2026-04-25.
United Kingdom (Intellectual Property Office)
UK trademark data is supplied by the Intellectual Property Office under the Open Government Licence v3.0.
United States (USPTO)
US trademark data is supplied by the United States Patent and Trademark Office. Works of the US federal government are in the public domain under 17 U.S.C. §105.
The “About This Trademark” summary and FAQ above are AI-generated from the register data shown on this page. They are factual summaries only — always verify details against the official register before making legal decisions.