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Trademark Dashboard – UK Trademark Search & ClearanceUK Trademark — IPO
RUSE
Application UK00001069115 · Dead
Quick Facts
| Application Number | UK00001069115 |
| Status | Dead |
| Owner | The Procter & Gamble Company |
| Filed | 1976-10-06 |
| Registered | 1976-10-06 |
| Renewal Due | 1997-10-06 |
| Type | Individual |
| Feature | Word |
| Attorney | See claim section below |
Is this trademark active?
RUSE has a current status of Dead.
Mark Details (as filed at the IPO)
Mark description / limitation
The mark consists of a French word meaning "Artful".
Goods & Services
The specification below is taken directly from the filed record at the UK IPO for each Nice class this trademark is registered in.
Class 3 — Cosmetics & Cleaning
Perfumes, fragrances, colognes, essential oils, cosmetics, cleaning preparations; creams and lotions, all being non-medicated toilet preparations; and soaps
Timeline
- Filed: 1976-10-06
- First published: 1977-11-16 (Journal 5177)
- Registered: 1976-10-06
- Renewal due: 1997-10-06
About This Trademark
'RUSE' is a dead trademark on the UK IPO register, owned by The Procter & Gamble Company. The application (UK00001069115) was filed on 6 October 1976 and registered on 6 October 1976. The registration is set to expire on 6 October 1997.
This mark is recorded under Class 3 (cosmetics, cleaning preparations & perfumery), specifically covering: The mark consists of a French word meaning "Artful".
The trademark is represented by D Young & Co LLP.
Frequently Asked Questions
Who owns UK trademark UK00001069115 ('RUSE')?
UK trademark UK00001069115 for the mark 'RUSE' in Class 3 is recorded on the UK IPO register as owned by The Procter & Gamble Company. This covers one specific UK trademark record only — the same brand name may be owned by different parties in other classes, other countries, or as separate registrations.
Is UK trademark UK00001069115 currently a registered trademark?
No — the UK IPO records the status of UK trademark UK00001069115 for the mark 'RUSE' as dead.
Which goods or services does UK trademark UK00001069115 cover?
UK trademark UK00001069115 for the mark 'RUSE' is registered in Class 3 (cosmetics, cleaning preparations & perfumery). The filed specification reads: Class 3: Perfumes, fragrances, colognes, essential oils, cosmetics, cleaning preparations; creams and lotions, all being non-medicated toilet preparations; and soaps
When was UK trademark UK00001069115 filed?
UK trademark UK00001069115 for the mark 'RUSE' was filed at the UK IPO on 6 October 1976 and registered on 6 October 1976.
When was UK trademark UK00001069115 published?
The UK IPO first published / advertised UK trademark UK00001069115 for the mark 'RUSE' on 16 November 1977.
When does UK trademark UK00001069115 need to be renewed?
UK trademark UK00001069115 for the mark 'RUSE' is currently recorded as valid until 6 October 1997, at which point it will need to be renewed with the UK IPO to remain in force.
Attorney of Record
This trademark has an attorney of record listed on the UK register. The firm has not yet claimed its listing on Trademark Dashboard.
Cross-Register Filings
Trademarks matching "RUSE" have been found on the following foreign registers. Exact matches appear first; where the name also appears inside longer filings, those are listed below as similar marks. A “Same applicant” badge appears next to a mark when the applicant name aligns with the source filing.
US — United States (USPTO)
| Mark | Ref | Status | Filed |
|---|---|---|---|
| RUSE | 99626050 | 630 | 2026-01-30 |
| RUSE CLUES THE DECEPTIVE AI ACCURACY CONVERSION ALGORITHM | 99487445 | 601 | 2025-11-10 |
| RUSE CLUES | 99268715 | 700 | 2025-07-05 |
| RUSE CLUES | 99248628 | 700 | 2025-06-23 |
| RESIST THE ROBOTIC RUSE | 99213449 | 688 | 2025-06-02 |
Japan — Japan (Japan Patent Office)
| Mark | Ref | Status | Filed |
|---|---|---|---|
| ruuzu ruse | 2025131124 | Registered | 2025-11-13 |
Similar names
| Mark | Ref | Status | Filed |
|---|---|---|---|
| rusekkusu rutekkusu ruzekkusu | 2026025621 | Registered | 2026-03-10 |
| rusenhabuooshan'infuyuuzudosereniteiiherudoin'eburikaabu rusenhabuooshan'inhyuuzudosereniteiiherudoin'eburikaabu rusenhabu ruusenhafu ooshan'infuyuuzudosereniteiiherudoin'eburikaabu ooshan'inhyuuzudosereniteiiherudoin'eburikaabu ooshan'infuyuuzudosereniteii ooshan'inhyuuzudosereniteii herudoin'eburikaabu aaru | 2026014778 | Registered | 2026-02-11 |
| ruseriaguruupu ruseria | 2026017973 | Registered | 2026-02-05 |
| ruseriaguruupu ruseria | 2026017974 | Registered | 2026-02-05 |
Australia — Australia (IP Australia)
| Mark | Ref | Status | Filed |
|---|---|---|---|
| Ruse Water | 2576601 | accepted | 2025-08-20 |
| Ruse Rose | 1863135 | lapsed | 2017-08-03 |
| JAMES RUSE COACHING COLLEGE | 1178504 | lapsed | 2007-05-28 |
| RUSE | 306714 | ceased | 1977-04-28 |
Similar names
| Mark | Ref | Status | Filed |
|---|---|---|---|
| RUSEPIN | 2568896 | protected | 2025-07-21 |
Data Source
United Kingdom (Intellectual Property Office)
UK trademark data is supplied by the Intellectual Property Office under the Open Government Licence v3.0.
United States (USPTO)
US trademark data is supplied by the United States Patent and Trademark Office. Works of the US federal government are in the public domain under 17 U.S.C. §105.
Japan (Japan Patent Office)
Japanese trademark data is supplied by the Japan Patent Office (JPO) via the JPO open bulk data release. Official government publications in Japan are not subject to copyright under Article 13 of the Japanese Copyright Act.
Australia (IP Australia)
Australian trademark data is supplied by IP Australia (via IPGOD / IP RAPID) under the Creative Commons Attribution 4.0 International licence.
The “About This Trademark” summary and FAQ above are AI-generated from the register data shown on this page. They are factual summaries only — always verify details against the official register before making legal decisions.