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UK Trademark — IPO
BETWEEN THE LINES
Application UK00002540751 · Registered
Quick Facts
| Application Number | UK00002540751 |
| Status | Registered |
| Owner | ESPN, Inc. |
| Filed | 2010-03-03 |
| Registered | 2010-06-18 |
| Renewal Due | 2030-03-03 |
| Type | Individual |
| Feature | Word |
| Attorney | See claim section below |
Is this trademark active?
Yes. BETWEEN THE LINES is currently a registered UK trademark, with renewal due on 2030-03-03. It is protected under UK intellectual property law and can be enforced against infringing uses.
Goods & Services
The specification below is taken directly from the filed record at the UK IPO for each Nice class this trademark is registered in.
Class 41 — Education & Entertainment
Entertainment services; television programs featuring football, sports, news reporting, and entertainment features; entertainment services; provision of television programming and information in the fields of football, sports, news reporting, and entertainment via the Internet.
Timeline
- Filed: 2010-03-03
- First published: 2010-04-09 (Journal 6830)
- Registered: 2010-06-18
- Renewal due: 2030-03-03
About This Trademark
'BETWEEN THE LINES' is a registered trademark on the UK IPO register, owned by ESPN, Inc.. The application (UK00002540751) was filed on 3 March 2010 and registered on 18 June 2010. The registration is set to expire on 3 March 2030.
This mark is recorded under Class 41 (education, entertainment & sporting services).
The trademark is represented by Beck Greener LLP.
Frequently Asked Questions
Who owns UK trademark UK00002540751 ('BETWEEN THE LINES')?
UK trademark UK00002540751 for the mark 'BETWEEN THE LINES' in Class 41 is recorded on the UK IPO register as owned by ESPN, Inc.. This covers one specific UK trademark record only — the same brand name may be owned by different parties in other classes, other countries, or as separate registrations.
Is UK trademark UK00002540751 currently a registered trademark?
Yes — the UK IPO records UK trademark UK00002540751 for the mark 'BETWEEN THE LINES' as registered.
Which goods or services does UK trademark UK00002540751 cover?
UK trademark UK00002540751 for the mark 'BETWEEN THE LINES' is registered in Class 41 (education, entertainment & sporting services). The filed specification reads: Class 41: Entertainment services; television programs featuring football, sports, news reporting, and entertainment features; entertainment services; provision of television programming and information in the fields of football, sports, news reporting, and entertainment via the Internet.
When was UK trademark UK00002540751 filed?
UK trademark UK00002540751 for the mark 'BETWEEN THE LINES' was filed at the UK IPO on 3 March 2010 and registered on 18 June 2010.
When was UK trademark UK00002540751 published?
The UK IPO first published / advertised UK trademark UK00002540751 for the mark 'BETWEEN THE LINES' on 9 April 2010.
When does UK trademark UK00002540751 need to be renewed?
UK trademark UK00002540751 for the mark 'BETWEEN THE LINES' is currently recorded as valid until 3 March 2030, at which point it will need to be renewed with the UK IPO to remain in force.
Attorney of Record
This trademark has an attorney of record listed on the UK register. The firm has not yet claimed its listing on Trademark Dashboard.
Cross-Register Filings
Trademarks matching "BETWEEN THE LINES" have been found on the following foreign registers. Exact matches appear first; where the name also appears inside longer filings, those are listed below as similar marks. A “Same applicant” badge appears next to a mark when the applicant name aligns with the source filing.
US — United States (USPTO)
| Mark | Ref | Status | Filed |
|---|---|---|---|
| BETWEEN THE LINES | 99438132 | 653 | 2025-10-11 |
| BETWEEN THE LINES | 99092610 | 688 | 2025-03-19 |
Similar names
| Mark | Ref | Status | Filed |
|---|---|---|---|
| THE PROPOSED TRADEMARK, PRESENTED AS BOTH A DESIGN/LOGO AND BUSINESS NAME/SLOGAN, IS A COMBINATION OF THE PHRASES "DAWGPATCH/THE DIRTY DAWG." THE PHRASE IS UNDERLINED AND FEATURES A FORWARD SLASH SEPARATING THE TWO COMPONENTS. "DAWGPATCH" AND "THE DIRTY DAWG" ARE INTENDED TO BE USED IN SLANG ENGLISH, WHERE "DOG" IS WRITTEN AS "DAWG." THE INITIAL LETTER OF "DAWGPATCH" AND THE FIRST LETTER OF EACH WORD IN "THE DIRTY DAWG" ARE CAPITALIZED. THE SECOND LINE OF THE TRADEMARK INCLUDES AN ANIMATED IMAGE OF A RED HEART PLACED BETWEEN THE WORDS "WARM" AND "FOR," AND ENDS WITH AN EXCLAMATION POINT. THE ENTIRE DESIGN, INCLUDING THE TEXT AND THE ANIMATED HEART IMAGE, AIMS TO CONVEY THE MESSAGE "WE HAVE A WARM <IMAGE OF ANIMATED RED HEART> FOR COLD NOSES!" THE TEXT PORTION OF THE TRADE | 99396691 | 622 | 2025-09-16 |
| LINEAR IMPRESSIONISM READING BETWEEN THE LINES | 99221497 | 641 | 2025-06-13 |
| BETWEEN THE LINES SOUL LINE DANCERS | 99232194 | 700 | 2025-06-12 |
Data Source
United Kingdom (Intellectual Property Office)
UK trademark data is supplied by the Intellectual Property Office under the Open Government Licence v3.0.
United States (USPTO)
US trademark data is supplied by the United States Patent and Trademark Office. Works of the US federal government are in the public domain under 17 U.S.C. §105.
The “About This Trademark” summary and FAQ above are AI-generated from the register data shown on this page. They are factual summaries only — always verify details against the official register before making legal decisions.