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UK Trademark — IPO
LATITUDE
Application UK00901323401 · Registered
Quick Facts
| Application Number | UK00901323401 |
| Status | Registered |
| Owner | Dell Inc. |
| Filed | 1999-09-27 |
| Registered | 2000-12-15 |
| Renewal Due | 2029-09-27 |
| Type | Individual |
| Feature | Word |
| Attorney | See claim section below |
Is this trademark active?
Yes. LATITUDE is currently a registered UK trademark, with renewal due on 2029-09-27. It is protected under UK intellectual property law and can be enforced against infringing uses.
Goods & Services
The specification below is taken directly from the filed record at the UK IPO for each Nice class this trademark is registered in.
Class 9 — Electrical & IT
Scientific, nautical, surveying, electric, photographic, cinematographic, optical, weighing, checking (supervision), and life-saving apparatus and instruments; teaching apparatus and instruments; apparatus for recording, transmission and/or reproduction of sound and/or images; magnetic data carriers, recording discs; calculating machines; data processing equipment and apparatus; computers; digital computers; computer hardware; computer software; operating software, application software and utility software; operating software, application software and utility software, and instruction manuals in electronic format, sold as a unit; computer peripherals; computer peripheral devices; computer programs; operating software; data storage apparatus and equipment; data storage units; data storage units for use with computers; monitors; keyboards; printers; scanners; mouses; processors; co-processors; modems; hard and floppy disk drives; tape drives; CD-ROM drives; DVD-drives; network hubs; network routers; interface cards; cards and memory add-ons; memory boards and chips; switches, transceivers and converters; power protection devices; LCD projectors; video projectors; memory boards; memory chips; sound boards; sound chips; speakers, loudspeakers, sub-woofers, headsets and microphones, all for use with computers; cables and connectors; media for computers; floppy disks, hard drives, CD-ROM disks, and fibre channel disk devices for computers; instructional manuals in electronic format; digital cameras; personal digital assistants; personal organisers; anti-theft apparatus; anti-theft warning apparatus; electronic alarm systems and apparatus; alarm bells; alarm stations and alarm centres; security apparatus, installations and equipment; electronic apparatus and installations for access protection and control; access protection equipment and apparatus; monitoring (supervision) apparatus and equipment; automatic vending machines and mechanisms for coin-operated apparatus; cash registers; fire-extinguishing apparatus; parts, fittings and components for all the aforesaid goods.
Class 16 — Paper & Printed Matter
Paper, cardboard; goods made from paper and/or from cardboard, all included in Class 16, namely placards, boxes, advertisement boards, advertising signs, packing materials, bags and other articles for packaging, wrapping and storage, business cards and forms; paper tapes and cards for the recordal of computer programmes; printed matter; books, manuals, printed publications; periodical publications; bookbinding materials; photographs; stationery; adhesives for stationery or household purposes; artists' materials; paint brushes; typewriters and office requisites (other than furniture); instructional and teaching materials (other than apparatus); plastics materials for packaging (including Class 16); playing cards; printers' type; printing blocks; inking ribbons for computer printers; computer manuals [handbooks] / computer handbooks [manuals]; newsletters relating to computers; printed publications relating to computers; none of the afore-mentioned goods including patterns for dressmaking.
Class 37 — Construction & Repair
Construction services; installation services, namely installation of computers, computer hardware,peripherals, firmware and other business or office machines and equipment; maintenance and repair services, namely repair of computers, computer hardware, peripherals, firmware and other business or office machines and equipment; consultancy, information and advisory services relating to all of the aforesaid services; clock and watch repair, in particular relating to smart clocks and watches; electric appliance installation and repair; film projector repair and maintenance; installation, maintenance and repair of computer hardware; machinery installation, maintenance and repair; office machines and equipment installation, maintenance and repair; repair information; none of the afore-mentioned services including vehicle lubrication.
Class 41 — Education & Entertainment
Education; provision of training; entertainment; sporting and cultural activities; consultancy, information and advisory services relating to all of the aforesaid services; academies [education]; arranging and conducting of colloquiums, conferences, congresses, seminars, symposiums and workshops; club services [entertainment or education]; education information; educational examination; entertainment information; gaming; holiday camp services [entertainment]; organization of competitions [education or entertainment]; organization of exhibitions for cultural or educational purposes; practical training [demonstration]; providing amusement arcade services including computer gaming competitions; providing recreation facilities; recreation information; rental of audio equipment; rental of movie projectors and accessories; rental of video cameras / rental of camcorders; teaching / educational services / instruction services / tuition; none of the afore-mentioned services including zoological gardens.
Class 42 — Scientific & IT Services
Computer programming; maintenance and updating of computer software; consultancy in the field of computer hardware and/or computer software; updating of computer software; computer software design; computer systems analysis; security services; anti-theft services; alarm and electronic surveillance monitoring services; protection and surveillance services; information, advisory and consultancy services relating to all the aforesaid services.
Timeline
- Filed: 1999-09-27
- Registered: 2000-12-15
- Renewal due: 2029-09-27
About This Trademark
'LATITUDE' is a registered trademark on the UK IPO register, owned by Dell Inc.. The application (UK00901323401) was filed on 27 September 1999 and registered on 15 December 2000. The registration is set to expire on 27 September 2029.
This mark is recorded under multiple classes: Class 9 (scientific, electrical & IT apparatus); Class 16 (paper, cardboard & printed matter); Class 37 (construction, repair & installation services); Class 41 (education, entertainment & sporting services); Class 42 (scientific, IT & design services).
The trademark is represented by Fieldfisher LLP.
Frequently Asked Questions
Who owns UK trademark UK00901323401 ('LATITUDE')?
UK trademark UK00901323401 for the mark 'LATITUDE' in Class 9, 16, 37, 41, 42 is recorded on the UK IPO register as owned by Dell Inc.. This covers one specific UK trademark record only — the same brand name may be owned by different parties in other classes, other countries, or as separate registrations.
Is UK trademark UK00901323401 currently a registered trademark?
Yes — the UK IPO records UK trademark UK00901323401 for the mark 'LATITUDE' as registered.
Which Nice classes is UK trademark UK00901323401 registered under?
UK trademark UK00901323401 for the mark 'LATITUDE' is recorded in Class 9 (scientific, electrical & IT apparatus); Class 16 (paper, cardboard & printed matter); Class 37 (construction, repair & installation services); Class 41 (education, entertainment & sporting services); Class 42 (scientific, IT & design services). The filed specification reads: Class 9: Scientific, nautical, surveying, electric, photographic, cinematographic, optical, weighing, checking (supervision), and life-saving apparatus and instruments; teaching apparatus and instruments; apparatus for recording, transmission and/or reproduction of sound and/or images; magnetic data carriers, record…
When was UK trademark UK00901323401 filed?
UK trademark UK00901323401 for the mark 'LATITUDE' was filed at the UK IPO on 27 September 1999 and registered on 15 December 2000.
When does UK trademark UK00901323401 need to be renewed?
UK trademark UK00901323401 for the mark 'LATITUDE' is currently recorded as valid until 27 September 2029, at which point it will need to be renewed with the UK IPO to remain in force.
Who is the attorney of record for UK trademark UK00901323401?
Fieldfisher LLP is listed as the attorney / representative of record for UK trademark UK00901323401 for the mark 'LATITUDE' on the UK IPO register.
Attorney of Record
This trademark has an attorney of record listed on the UK register. The firm has not yet claimed its listing on Trademark Dashboard.
Cross-Register Filings
Trademarks matching "LATITUDE" have been found on the following foreign registers. Exact matches appear first; where the name also appears inside longer filings, those are listed below as similar marks. A “Same applicant” badge appears next to a mark when the applicant name aligns with the source filing.
US — United States (USPTO)
| Mark | Ref | Status | Filed |
|---|---|---|---|
| LATITUDE KEY | 99679775 | 630 | 2026-03-03 |
| LATITUDE 38 LEADERSHIP STRATEGIES | 99620527 | 630 | 2026-01-29 |
| LATITUDE 38 LEADERSHIP STRATEGIES | 99622127 | 630 | 2026-01-29 |
| LATITUDE 38 LEADERSHIP STRATEGIES | 99622186 | 630 | 2026-01-29 |
| LUCK & LATITUDE | 99596912 | 630 | 2026-01-15 |
Australia — Australia (IP Australia)
| Mark | Ref | Status | Filed |
|---|---|---|---|
| Latitude 16 | 2526113 | protected | 2025-02-27 |
| Latitude 32 Storage | 2486927 | protected | 2024-10-09 |
| LATITUDE | 2487574 | protected | 2024-10-03 |
| Latitude Effect | 2446075 | protected | 2024-04-26 |
| LATITUDE MARGARITAVILLE INTERNATIONAL | 2402908 | protected | 2023-11-03 |
Data Source
United Kingdom (Intellectual Property Office)
UK trademark data is supplied by the Intellectual Property Office under the Open Government Licence v3.0.
United States (USPTO)
US trademark data is supplied by the United States Patent and Trademark Office. Works of the US federal government are in the public domain under 17 U.S.C. §105.
Australia (IP Australia)
Australian trademark data is supplied by IP Australia (via IPGOD / IP RAPID) under the Creative Commons Attribution 4.0 International licence.
The “About This Trademark” summary and FAQ above are AI-generated from the register data shown on this page. They are factual summaries only — always verify details against the official register before making legal decisions.