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UK Trademark — IPO
GUINNESS
Application UK00901326412 · Registered
Quick Facts
| Application Number | UK00901326412 |
| Status | Registered |
| Owner | Diageo Ireland Unlimited Company |
| Filed | 1999-09-29 |
| Registered | 2004-11-03 |
| Renewal Due | 2029-09-29 |
| Type | Individual |
| Feature | Word |
| Attorney | See claim section below |
Is this trademark active?
Yes. GUINNESS is currently a registered UK trademark, with renewal due on 2029-09-29. It is protected under UK intellectual property law and can be enforced against infringing uses.
Mark Details (as filed at the IPO)
Mark description / limitation
Registration of this mark is subject to the following limitation: The rights conferred are limited to goods for sale and services, all being provided only in Northern Ireland.
Goods & Services
The specification below is taken directly from the filed record at the UK IPO for each Nice class this trademark is registered in.
Class 16 — Paper & Printed Matter
Books, magazines, journals and printed inserts; paper, cardboard and stationery, namely, writing paper, folders, notebooks, notepads, memo pads; diaries, calendars, address books; postcards, greeting cards; pencil sharpeners, erasers, rulers, hole punches; pencil boxes and cases; ring binders, prints, posters, almanacs and transfers; writing instruments, namely, pens, pencils, crayons and tops for pencils; wrapping and packaging materials, namely, gift wrap, gift boxes, labels and tags; stickers and sticker albums; party poppers (paper casing with a surprise in the centre designed to make a popping noise when opened); paper bags, plastic carrier bags; playing cards in international class 16.
Class 28 — Games & Toys
Toys, games and playthings, namely, board games, balloons, die-cast metal vehicles, non-metal milk bottle caps, kites, miniature trains, model kits, inflatable riding/bouncing toys, pogo sticks; playsets/activity sets, plush toys, puzzles, juggling sets, pinball machines; handheld electronic games; sporting equipment, namely, footballs, baseballs, flying discs, ping-pong paddles, skipping ropes, miniature trampolines, exercise bicycles; golfing equipment, namely, golf balls and golf clubs; fishing articles and equipment, namely, fishing rods, tackle and bags and/or boxes therefor; tennis equipment, namely, tennis rackets and tennis balls; badminton rackets; skis and snowboards, skateboards, surf boards and windsurfing boards; on international class 28.
Class 41 — Education & Entertainment
Entertainment, education, instruction, tutoring and training by means of radio and television; interactive entertainment services; database, on-line and global computer network information services, all relating to education, entertainment, recreation and publishing; production and presentation of television and film programs, films, sound and video recordings, CD-ROMS and computer games; organisation, production and presentation of events for educational, cultural, or entertainment purposes; organisation, production and presentation of competitions, games, quizzes, shows, audience participation events; museum services; publishing services; production and presentation of educational and instructional information; provision of information relating to any of the aforesaid services in international class 41.
Timeline
- Filed: 1999-09-29
- Registered: 2004-11-03
- Renewal due: 2029-09-29
About This Trademark
'GUINNESS' is a registered trademark on the UK IPO register, owned by Diageo Ireland Unlimited Company. The application (UK00901326412) was filed on 29 September 1999 and registered on 3 November 2004. The registration is set to expire on 29 September 2029.
This mark is recorded under multiple classes: Class 16 (paper, cardboard & printed matter); Class 28 (games, toys & sporting goods); Class 41 (education, entertainment & sporting services), specifically covering: Registration of this mark is subject to the following limitation: The rights conferred are limited to goods for sale and services, all being provided only in Northern Ireland.
The trademark is represented by Diageo Plc.
Frequently Asked Questions
Who owns UK trademark UK00901326412 ('GUINNESS')?
UK trademark UK00901326412 for the mark 'GUINNESS' in Class 16, 28, 41 is recorded on the UK IPO register as owned by Diageo Ireland Unlimited Company. This covers one specific UK trademark record only — the same brand name may be owned by different parties in other classes, other countries, or as separate registrations.
Is UK trademark UK00901326412 currently a registered trademark?
Yes — the UK IPO records UK trademark UK00901326412 for the mark 'GUINNESS' as registered.
Which Nice classes is UK trademark UK00901326412 registered under?
UK trademark UK00901326412 for the mark 'GUINNESS' is recorded in Class 16 (paper, cardboard & printed matter); Class 28 (games, toys & sporting goods); Class 41 (education, entertainment & sporting services). The filed specification reads: Class 16: Books, magazines, journals and printed inserts; paper, cardboard and stationery, namely, writing paper, folders, notebooks, notepads, memo pads; diaries, calendars, address books; postcards, greeting cards; pencil sharpeners, erasers, rulers, hole punches; pencil boxes and cases; ring binders, prints, post…
When was UK trademark UK00901326412 filed?
UK trademark UK00901326412 for the mark 'GUINNESS' was filed at the UK IPO on 29 September 1999 and registered on 3 November 2004.
When does UK trademark UK00901326412 need to be renewed?
UK trademark UK00901326412 for the mark 'GUINNESS' is currently recorded as valid until 29 September 2029, at which point it will need to be renewed with the UK IPO to remain in force.
Who is the attorney of record for UK trademark UK00901326412?
Diageo Plc is listed as the attorney / representative of record for UK trademark UK00901326412 for the mark 'GUINNESS' on the UK IPO register.
Attorney of Record
This trademark has an attorney of record listed on the UK register. The firm has not yet claimed its listing on Trademark Dashboard.
Cross-Register Filings
Trademarks matching "GUINNESS" have been found on the following foreign registers. Exact matches appear first; where the name also appears inside longer filings, those are listed below as similar marks. A “Same applicant” badge appears next to a mark when the applicant name aligns with the source filing.
US — United States (USPTO)
| Mark | Ref | Status | Filed |
|---|---|---|---|
| LOVELY DAY FOR A GUINNESSSame applicant | 79428879 | 700 | 2025-06-18 |
| GUINNESSSame applicant | 99064032 | 688 | 2025-03-03 |
| GUINNESSSame applicant | 99041851 | 688 | 2025-02-14 |
| GUINNESS WORLD RECORDS | 99224380 | 641 | 2025-06-09 |
| GUINNESS WORLD RECORDS | 99150740 | 680 | 2025-04-23 |
Australia — Australia (IP Australia)
| Mark | Ref | Status | Filed |
|---|---|---|---|
| GUINNESS THE 1759Same applicant | 1678166 | protected | 2015-03-02 |
| GUINNESS FOR GOODSame applicant | 1417252 | ceased | 2011-03-31 |
| GUINNESSSame applicant | 935333 | protected | 2002-11-25 |
| GUINNESS WORLD RECORDSSame applicant | 1037744 | ceased | 2000-03-03 |
| GUINNESSSame applicant | 808866 | protected | 1999-09-30 |
Data Source
United Kingdom (Intellectual Property Office)
UK trademark data is supplied by the Intellectual Property Office under the Open Government Licence v3.0.
United States (USPTO)
US trademark data is supplied by the United States Patent and Trademark Office. Works of the US federal government are in the public domain under 17 U.S.C. §105.
Australia (IP Australia)
Australian trademark data is supplied by IP Australia (via IPGOD / IP RAPID) under the Creative Commons Attribution 4.0 International licence.
The “About This Trademark” summary and FAQ above are AI-generated from the register data shown on this page. They are factual summaries only — always verify details against the official register before making legal decisions.