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UK Trademark — IPO
MY IDENTITY
Application UK00915701931 · Registered
Quick Facts
| Application Number | UK00915701931 |
| Status | Registered |
| Owner | Rovigo Transit, s.r.o. |
| Filed | 2016-07-28 |
| Registered | 2016-11-24 |
| Renewal Due | 2026-07-28 |
| Type | Individual |
| Feature | Figurative |
| Attorney | See claim section below |
Is this trademark active?
Yes. MY IDENTITY is currently a registered UK trademark, with renewal due on 2026-07-28. It is protected under UK intellectual property law and can be enforced against infringing uses.
Goods & Services
The specification below is taken directly from the filed record at the UK IPO for each Nice class this trademark is registered in.
Device Elements (Vienna Classification)
This figurative mark is indexed under the following Vienna categories by the UK IPO:
- 20.05.07 — Writing, drawing or painting materials, office requisites, stationery & booksellers' goods
- 25.05.02 — Ornamental motifs, surfaces or backgrounds with ornaments
- 26.04.02 — Geometrical figures and solids
- 29.01.06 — Colours
Timeline
- Filed: 2016-07-28
- Registered: 2016-11-24
- Renewal due: 2026-07-28
About This Trademark
'MY IDENTITY' is a registered trademark on the UK IPO register, owned by Rovigo Transit, s.r.o.. The application (UK00915701931) was filed on 28 July 2016 and registered on 24 November 2016. The registration is set to expire on 28 July 2026.
This mark is recorded under multiple classes: Class 5 (pharmaceuticals & medical preparations); Class 32 (beers & non-alcoholic beverages).
The trademark is represented by KANIA, SEDLÁK, SMOLA PATENTOVÁ A ZNÁMKOVÁ KANCELÁŘ.
Frequently Asked Questions
Who owns UK trademark UK00915701931 ('MY IDENTITY')?
UK trademark UK00915701931 for the mark 'MY IDENTITY' in Class 5, 32 is recorded on the UK IPO register as owned by Rovigo Transit, s.r.o.. This covers one specific UK trademark record only — the same brand name may be owned by different parties in other classes, other countries, or as separate registrations.
Is UK trademark UK00915701931 currently a registered trademark?
Yes — the UK IPO records UK trademark UK00915701931 for the mark 'MY IDENTITY' as registered.
Which Nice classes is UK trademark UK00915701931 registered under?
UK trademark UK00915701931 for the mark 'MY IDENTITY' is recorded in Class 5 (pharmaceuticals & medical preparations); Class 32 (beers & non-alcoholic beverages). The filed specification reads: Class 5: Food supplements and dietetic supplements for humans for overall strengthening of the body, nutritional supplements, water-soluble mixes as food supplements. | Class 32: Alcohol free beverages, Syrup, Fruit juice, Vegetable juices, Waters.
When was UK trademark UK00915701931 filed?
UK trademark UK00915701931 for the mark 'MY IDENTITY' was filed at the UK IPO on 28 July 2016 and registered on 24 November 2016.
When does UK trademark UK00915701931 need to be renewed?
UK trademark UK00915701931 for the mark 'MY IDENTITY' is currently recorded as valid until 28 July 2026, at which point it will need to be renewed with the UK IPO to remain in force.
Who is the attorney of record for UK trademark UK00915701931?
KANIA, SEDLÁK, SMOLA PATENTOVÁ A ZNÁMKOVÁ KANCELÁŘ is listed as the attorney / representative of record for UK trademark UK00915701931 for the mark 'MY IDENTITY' on the UK IPO register.
Attorney of Record
This trademark has an attorney of record listed on the UK register. The firm has not yet claimed its listing on Trademark Dashboard.
Cross-Register Filings
Trademarks matching "MY IDENTITY" have been found on the following foreign registers. Exact matches appear first; where the name also appears inside longer filings, those are listed below as similar marks. A “Same applicant” badge appears next to a mark when the applicant name aligns with the source filing.
US — United States (USPTO)
| Mark | Ref | Status | Filed |
|---|---|---|---|
| MY-IDENTITY | 88773736 | 700 | 2020-01-26 |
| MY IDENTITY | 88753198 | 602 | 2020-01-09 |
Similar names
| Mark | Ref | Status | Filed |
|---|---|---|---|
| THE MARK THE METRONOME IS USED IN CONNECTION WITH LIVE MUSICAL PERFORMANCES AND ONLINE MUSICAL CONTENT. THE MARK APPEARS ON MY SOCIAL MEDIA PROFILES, VIDEO LIVESTREAMS, AND PROMOTIONAL MATERIALS TO IDENTIFY ME AS THE PERFORMER AND THE SOURCE OF THE ENTERTAINMENT SERVICE | 99497968 | 630 | 2025-11-14 |
| "CHEECH" CONCEPT OVERVIEW TERM: CHEECH DEFINITION: A UNIVERSAL, MULTIFUNCTIONAL WORD THAT CAN REPLACE OR REPRESENT ANY NOUN, VERB, ADJECTIVE, OR EXPRESSION BASED ON CONTEXT. CORE CONCEPT: CHEECH IS EVERYTHING. IT’S FLEXIBLE AND ADAPTABLE TO ALL FORMS OF SPEECH USED AS A PLACEHOLDER, A VIBE, OR A FULL EXPRESSION OF MEANING.USAGE EXAMPLES AS A VERB: “I’M GOING TO CHEECH THE CAR REAL QUICK.” “WE WERE JUST CHEECHING AROUND ALL DAY.” AS A NOUN: “PASS ME THE CHEECH, WOULD YA?” “THIS IS MY FAVORITE CHEECH.” AS AN ADJECTIVE: “THAT WAS A CHEECH MOMENT.” “YOU LOOK SUPER CHEECH TODAY.” AS AN EXPRESSION/INTERJECTION: “CHEECH! THAT WAS CLOSE.” “WELL, CHEECH ME SIDEWAYS.” AS A PLACEHOLDER WORD: “I’M GOING TO BRUSH THE CHEECHES.” (TEETH, ETC.) “I’M HEADING BACK TO SWEET CHEECH.” (HOME, BED, ETC.)LINGUISTIC FLEXIBILITY TENSES: PRESENT: CHEECH PAST: CHEECHED FUTURE: WILL CHEECH PERSONS: FIRST PERSON: “I CHEECH EVERY MORNING.” SECOND PERSON: “YOU CHEECHED IT YESTERDAY.” THIRD PERSON: “HE/SHE/THEY CHEECHES LIKE A PRO.” PLURALIZATION: “SO MANY CHEECHES IN ONE PLACE." CORE IDENTITY PHILOSOPHY:CHEECH REPRESENTS BOUNDLESS EXPRESSION, PLAYFUL, ABSTRACT, AND COMMUNAL. IT’S NOT JUST A WORD; IT’S A VIBE, A LIFESTYLE, AND A LANGUAGE TOOL. TONE:CASUAL, FRIENDLY, UNIVERSAL, ADAPTIVE, AND HUMOROUS | 99212056 | 622 | 2025-05-31 |
| FORGING MY IDENTITY | 99064001 | 700 | 2025-03-03 |
Australia — Australia (IP Australia)
| Mark | Ref | Status | Filed |
|---|---|---|---|
| MY IDENTITY | 944303 | lapsed | 2003-02-20 |
Data Source
United Kingdom (Intellectual Property Office)
UK trademark data is supplied by the Intellectual Property Office under the Open Government Licence v3.0.
United States (USPTO)
US trademark data is supplied by the United States Patent and Trademark Office. Works of the US federal government are in the public domain under 17 U.S.C. §105.
Australia (IP Australia)
Australian trademark data is supplied by IP Australia (via IPGOD / IP RAPID) under the Creative Commons Attribution 4.0 International licence.
The “About This Trademark” summary and FAQ above are AI-generated from the register data shown on this page. They are factual summaries only — always verify details against the official register before making legal decisions.