CORAL SPIRITS & COMPANY LOGO IN THE TOP LEFT CORNER, TRADEMARK ALREADY PENDING SERIAL # 90092697. BELOW THAT LOGO ON THE LEFT HAND SIDE, THERE'S THE PHRASE FROM LEFT TO RIGHT "SEAS THE DAY". BELOW SEAS THE DAY, READING LEFT TO RIGHT, IS A PARAGRAPH WHICH STATES "CORAL SPIRITS & COMPANY DONATES A PORTION OF THE PROCEEDS TO VARIOUS ORGANIZATIONS COMMITTED TO OCEAN AND COASTAL CLEANUP EFFORTS AND MARINE LIFE CONSERVATION". BELOW THAT PARAGRAPH READING FROM LEFT TO RIGHT IS THE WEBSITE "DRINKCORAL.COM". ON THE TOP CENTER OF THE LOGO, THE WORD "CORAL" APPEARS, WITH AN ANCHOR IN THE O OF THE WORD CORAL. BELOW THAT, ARE TWO VERTICAL LEAVES SIDE-BY-SIDE, WITH THE TOP OF THE LEAVES TOWARDS THE TOP OF THE MARK. THE LEAF ON THE RIGHT OVERLAPS THE LEAF ON THE LEFT. THE STEM OF THE LEAVES ARE COMING OUT OF A WOODEN SHIP. THE WOODEN SHIP HAS TWO PORTHOLES. THE WOODEN SHIP IS SITTING ON TOP OF 3-4 LINES CREATING A WAVE THAT GOES FROM LEFT TO RIGHT. READING FROM LEFT TO RIGHT AT A DIAGONAL ARE THE WORDS "REEF TEA". THE WORD "REEF" IS LOWER THAN THE WORD "TEA" IN THE DIAGONAL.. BELOW THE WORDS "WATER'S EDGE" IN THE CENTER IS THE WORD "VODKA". RIGHT BELOW AND CENTERED WITH THE WORD VODKA ARE THE WORDS "SPARKLING WATER". RIGHT BELOW AND CENTERED WITH SPARKLING WATER ARE THE WORDS "SWEETENED BLACK TEA". SPANNING THE ENTIRETY OF THE BOTTOM OF THE MARK, ARE WAVY LINES CREATING OCEAN WAVES. IN THE WAVES, ON THE BOTTOM RIGHT SIDE OF THE MARK, IS A MERMAID SITTING ON A ROCK. YOU CAN SEE THE MERMAIDS ENTIRE TAIL. SHE IS WEARING A SEASHELL TOP AND DRINKING OUT OF A CAN. TO THE RIGHT OF THE MERMAID ON THE ROCK IS AN OPENED TREASURE CHEST. THE OPEN TREASURE CHEST CONTAINS SMALL OVAL SHAPED TEA LEAVES ON VINES. TO THE LEFT OF THE TREASURE CHEST ON THE ROCK ARE 8 OVAL SHAPED TEA LEAVES. IN THE CENTER OF THE WAVES ON THE BOTTOM OF THE MARK IN AN OVAL ARE THE WORDS "12OZ. 4.5% ABV". ON THE TOP RIGHT OF THE MARK READING LEFT TO RIGHT IS THE WORD "ALL" AND RIGHT BELOW AND CENTERED WITH THE WORD ALL READING LEFT TO RIGHT IS THE WORD "NATURAL". BELOW AND CENTERED WITH NATURAL READING LEFT TO RIGHT IS THE NUMBER "120". BELOW AND CENTERED WITH 120 READING LEFT TO RIGHT IS THE WORD "CALORIES". BELOW AND CENTERED WITH CALORIES READING LEFT TO RIGHT IS THE WORD FROM LEFT TO RIGHT "GLUTEN". BELOW AND CENTERED WITH GLUTEN READING LEFT TO RIGHT IS THE WORD "FREE". BELOW THE WORD FREE IS THE OUTLINE OF A 5 POINTED STAR. ABOVE THE STAR, ARCHING DOWNWARDS AND READING LEFT TO RIGHT IS THE WORD "FOUNDED". BELOW THE START, ARCHING UPWARDS AND READING LEFT TO RIGHT ARE THE WORDS "IN TEXAS". ON THE FAR RIGHT SIDE OF THE MARK IS THE GOVERNMENT WARNING ABOUT DRINKING RESPONSIBLY WHICH WE ARE NOT ATTEMPTING TO TRADEMARK.

Why this US trademark matters

Every US trademark on file with the USPTO is a public declaration that a brand is using — or intends to use — a specific word, logo, or phrase on defined goods or services in commerce. Serial number 90203525 sits on the federal register as a reference point for competitors, attorneys, and founders running clearance on similar marks. Reading individual filings like this one in detail is one of the most direct ways to see how the USPTO treats descriptiveness, distinctiveness, and likelihood of confusion in practice — and the federal register remains the single best free signal for whether a proposed brand name has room to register without conflict.

US trademark protection is territorial, class-specific, and built on use in commerce. A registration covering CORAL SPIRITS & COMPANY LOGO IN THE TOP LEFT CORNER, TRADEMARK ALREADY PENDING SERIAL # 90092697. BELOW THAT LOGO ON THE LEFT HAND SIDE, THERE'S THE PHRASE FROM LEFT TO RIGHT "SEAS THE DAY". BELOW SEAS THE DAY, READING LEFT TO RIGHT, IS A PARAGRAPH WHICH STATES "CORAL SPIRITS & COMPANY DONATES A PORTION OF THE PROCEEDS TO VARIOUS ORGANIZATIONS COMMITTED TO OCEAN AND COASTAL CLEANUP EFFORTS AND MARINE LIFE CONSERVATION". BELOW THAT PARAGRAPH READING FROM LEFT TO RIGHT IS THE WEBSITE "DRINKCORAL.COM". ON THE TOP CENTER OF THE LOGO, THE WORD "CORAL" APPEARS, WITH AN ANCHOR IN THE O OF THE WORD CORAL. BELOW THAT, ARE TWO VERTICAL LEAVES SIDE-BY-SIDE, WITH THE TOP OF THE LEAVES TOWARDS THE TOP OF THE MARK. THE LEAF ON THE RIGHT OVERLAPS THE LEAF ON THE LEFT. THE STEM OF THE LEAVES ARE COMING OUT OF A WOODEN SHIP. THE WOODEN SHIP HAS TWO PORTHOLES. THE WOODEN SHIP IS SITTING ON TOP OF 3-4 LINES CREATING A WAVE THAT GOES FROM LEFT TO RIGHT. READING FROM LEFT TO RIGHT AT A DIAGONAL ARE THE WORDS "REEF TEA". THE WORD "REEF" IS LOWER THAN THE WORD "TEA" IN THE DIAGONAL.. BELOW THE WORDS "WATER'S EDGE" IN THE CENTER IS THE WORD "VODKA". RIGHT BELOW AND CENTERED WITH THE WORD VODKA ARE THE WORDS "SPARKLING WATER". RIGHT BELOW AND CENTERED WITH SPARKLING WATER ARE THE WORDS "SWEETENED BLACK TEA". SPANNING THE ENTIRETY OF THE BOTTOM OF THE MARK, ARE WAVY LINES CREATING OCEAN WAVES. IN THE WAVES, ON THE BOTTOM RIGHT SIDE OF THE MARK, IS A MERMAID SITTING ON A ROCK. YOU CAN SEE THE MERMAIDS ENTIRE TAIL. SHE IS WEARING A SEASHELL TOP AND DRINKING OUT OF A CAN. TO THE RIGHT OF THE MERMAID ON THE ROCK IS AN OPENED TREASURE CHEST. THE OPEN TREASURE CHEST CONTAINS SMALL OVAL SHAPED TEA LEAVES ON VINES. TO THE LEFT OF THE TREASURE CHEST ON THE ROCK ARE 8 OVAL SHAPED TEA LEAVES. IN THE CENTER OF THE WAVES ON THE BOTTOM OF THE MARK IN AN OVAL ARE THE WORDS "12OZ. 4.5% ABV". ON THE TOP RIGHT OF THE MARK READING LEFT TO RIGHT IS THE WORD "ALL" AND RIGHT BELOW AND CENTERED WITH THE WORD ALL READING LEFT TO RIGHT IS THE WORD "NATURAL". BELOW AND CENTERED WITH NATURAL READING LEFT TO RIGHT IS THE NUMBER "120". BELOW AND CENTERED WITH 120 READING LEFT TO RIGHT IS THE WORD "CALORIES". BELOW AND CENTERED WITH CALORIES READING LEFT TO RIGHT IS THE WORD FROM LEFT TO RIGHT "GLUTEN". BELOW AND CENTERED WITH GLUTEN READING LEFT TO RIGHT IS THE WORD "FREE". BELOW THE WORD FREE IS THE OUTLINE OF A 5 POINTED STAR. ABOVE THE STAR, ARCHING DOWNWARDS AND READING LEFT TO RIGHT IS THE WORD "FOUNDED". BELOW THE START, ARCHING UPWARDS AND READING LEFT TO RIGHT ARE THE WORDS "IN TEXAS". ON THE FAR RIGHT SIDE OF THE MARK IS THE GOVERNMENT WARNING ABOUT DRINKING RESPONSIBLY WHICH WE ARE NOT ATTEMPTING TO TRADEMARK. does not automatically extend to every variant of the mark, every related category, or every other country, which is why brand owners pair USPTO clearance with structured cross-register checks — our US trademark search covers the USPTO register, while the wider UK clearance tool, Trademark Wiki, and the cross-register matches above let you see how the same word mark looks in adjacent jurisdictions before you file. International expansion typically routes through the Madrid Protocol once a US base application is on file.

If you are evaluating a filing that touches the same goods or services class as serial 90203525, start with an exact-match and phonetic-near-match check, review the cited identification of goods against the commercial use you actually intend, and document your use-in-commerce evidence in a form a USPTO examining attorney can act on. Most US office actions turn on either a Section 2(d) likelihood-of-confusion refusal or a Section 2(e) descriptiveness refusal — both are far easier to head off with disciplined upfront clearance than they are to overcome once issued, which is where a US-qualified trademark attorney adds the most value early.