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Australian Trademark — IP Australia
THE WORLD GAME
Application 1591906 · Registered
Quick Facts
| Application Number | 1591906 |
| Status | Registered |
| Owner | special broadcasting service corporation |
| Type | trade_mark |
| Filed | 2013-11-18 |
| Registered | 2014-06-26 |
Is this trademark active?
Yes. THE WORLD GAME is a currently protected Australian trademark. It is enforceable under the Trade Marks Act 1995 (Cth) in Australia.
Nice Classification
This trademark covers 7 Nice classes:
Prosecution Timeline
Key events recorded against this trademark at IP Australia, oldest first.
- Published: 2013-11-18
- Received by IP Australia: 2013-11-18
- Filed: 2013-11-18
- Protected: 2013-11-18
- Accepted for registration: 2014-03-18
Applicant
| Name | special broadcasting service corporation |
| ABN | 91314398574 |
| State | NSW |
| Country | AU |
Representative
This trademark is represented by worthy of the name pty ltd, NSW, AU.
About This Trademark
'THE WORLD GAME' is a protected trademark on the IP Australia register, owned by special broadcasting service corporation. The application (1591906) was filed on 18 November 2013 and registered on 26 June 2014.
This mark is recorded under multiple classes: Class 45 (legal, security & personal services); Class 14 (precious metals, jewellery & watches); Class 9 (scientific, electrical & IT apparatus); Class 38 (telecommunications services); Class 41 (education, entertainment & sporting services); Class 35 (advertising, business management & retail services); Class 16 (paper, cardboard & printed matter).
Frequently Asked Questions
Who owns Australian trademark 1591906 ('THE WORLD GAME')?
Australian trademark 1591906 for the mark 'THE WORLD GAME' in Class 45, 14, 9, 38, 41, 35, 16 is recorded on the IP Australia register as owned by special broadcasting service corporation. This covers one specific Australian trademark record only — the same brand name may be owned by different parties in other classes, other countries, or as separate registrations.
Is Australian trademark 1591906 currently a registered trademark?
No — the IP Australia records the status of Australian trademark 1591906 for the mark 'THE WORLD GAME' as protected.
Which Nice classes is Australian trademark 1591906 registered under?
Australian trademark 1591906 for the mark 'THE WORLD GAME' is recorded in Class 45 (legal, security & personal services); Class 14 (precious metals, jewellery & watches); Class 9 (scientific, electrical & IT apparatus); Class 38 (telecommunications services); Class 41 (education, entertainment & sporting services); Class 35 (advertising, business management & retail services); Class 16 (paper, cardboard & printed matter).
When was Australian trademark 1591906 filed?
Australian trademark 1591906 for the mark 'THE WORLD GAME' was filed at the IP Australia on 18 November 2013 and registered on 26 June 2014.
Cross-Register Filings
Trademarks matching "THE WORLD GAME" have been found on the following foreign registers. Exact matches appear first; where the name also appears inside longer filings, those are listed below as similar marks. A “Same applicant” badge appears next to a mark when the applicant name aligns with the source filing.
UK — United Kingdom (Intellectual Property Office)
| Mark | Ref | Status | Filed |
|---|---|---|---|
| THE WORLD GAME | UK00003368322 | Registered | 2019-01-18 |
Similar names
| Mark | Ref | Status | Filed |
|---|---|---|---|
| AWARE360 PRO | UK00004343620 | Application Published | 2026-02-21 |
| The World School Games | UK00918140135 | Registered | 2019-10-21 |
| W THE WORLD GAMES | UK00917912691 | Registered | 2018-06-05 |
| THE ALPHABET GAME, BRINGING THE WORLD TOGETHER TO PLAY | UK00003285969 | Registered | 2018-01-29 |
US — United States (USPTO)
| Mark | Ref | Status | Filed |
|---|---|---|---|
| THE WORLD GAME | 99377716 | 641 | 2025-09-05 |
Similar names
| Mark | Ref | Status | Filed |
|---|---|---|---|
| TOYS, GAMES, AND PLAYTHINGS, NAMELY PLUSH TOY ANIMALS, STUFFED TOYS, DOLLS, ACTION FIGURES, FIGURINES, COLLECTIBLE TOY FIGURES, TOY FIGURINES MADE OF PLASTIC OR RESIN, BEANBAGS, TOY BALLS, TOY EXERCISE EQUIPMENT, TOY PLAYSETS, PUZZLES, BOARD GAMES, PLAYING CARDS, KEY CHAINS, BALLOONS, FRISBEES, PET TOYS, CHEW TOYS FOR ANIMALS, ELECTRONIC NOVELTY TOYS, MECHANICAL TOYS, MUSICAL TOYS, TOY STUFFED ANIMALS THAT PLAY SOUND, AND CHILDREN’S DRESS-UP COSTUMES AND MASKS SOLD AS TOYS; MASCOT COSTUMES AND WEARABLE CHARACTER SUITS FOR ENTERTAINMENT, PROMOTIONAL, AND EDUCATIONAL USE; ACCESSORIES THEREFOR; ALL FEATURING THE ZONKEY CHARACTERS ZONA AND DONZO, THE ZONKS, AND OTHER CHARACTERS APPEARING IN THE YOTTAGE FACTORY AND ZONKEY WORLD CHILDREN’S BOOKS, VIDEOS, CARTOONS, OR COLORING BOOKS; ALL SOLD UNDER THE ZONECORE BRAND. | 99465963 | 622 | 2025-10-28 |
| THE WORLD'S GAME | 99458767 | 630 | 2025-10-23 |
| LAS VEGAS SPORTS ENTERTAINMENT GAMING CAPITAL OF THE WORLD | 99251525 | 688 | 2025-06-25 |
| GAMING ENTERTAINMENT SPORTS LAS VEGAS CAPITAL OF THE WORLD | 99238669 | 700 | 2025-06-17 |
Data Source
Australia (IP Australia)
Australian trademark data is supplied by IP Australia (via IPGOD / IP RAPID) under the Creative Commons Attribution 4.0 International licence. Local copy last synchronised on 2026-05-03.
United Kingdom (Intellectual Property Office)
UK trademark data is supplied by the Intellectual Property Office under the Open Government Licence v3.0.
United States (USPTO)
US trademark data is supplied by the United States Patent and Trademark Office. Works of the US federal government are in the public domain under 17 U.S.C. §105.
The “About This Trademark” summary and FAQ above are AI-generated from the register data shown on this page. They are factual summaries only — always verify details against the official register before making legal decisions.