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Australian Trademark — IP Australia
ALL DAY BREAKFAST
Application 1873870 · Registered
Quick Facts
| Application Number | 1873870 |
| Status | Registered |
| Owner | h j heinz company australia ltd |
| Type | trade_mark |
| Filed | 2017-09-18 |
| Registered | 2018-07-18 |
Is this trademark active?
Yes. ALL DAY BREAKFAST is a currently protected Australian trademark. It is enforceable under the Trade Marks Act 1995 (Cth) in Australia.
Nice Classification
This trademark covers 4 Nice classes:
Prosecution Timeline
Key events recorded against this trademark at IP Australia, oldest first.
- Published: 2017-09-18
- Received by IP Australia: 2017-09-18
- Filed: 2017-09-18
- Protected: 2017-09-18
- Accepted for registration: 2018-05-01
Applicant
| Name | h j heinz company australia ltd |
| ABN | 87004200319 |
| State | VIC |
| Country | AU |
Representative
This trademark is represented by griffith hack, VIC, AU.
About This Trademark
'ALL DAY BREAKFAST' is a protected trademark on the IP Australia register, owned by h j heinz company australia ltd. The application (1873870) was filed on 18 September 2017 and registered on 18 July 2018.
This mark is recorded under multiple classes: Class 31 (agricultural products, fresh produce & pet food); Class 30 (coffee, tea, baked goods & confectionery); Class 5 (pharmaceuticals & medical preparations); Class 29 (meat, fish, preserved foods & dairy).
Frequently Asked Questions
Who owns Australian trademark 1873870 ('ALL DAY BREAKFAST')?
Australian trademark 1873870 for the mark 'ALL DAY BREAKFAST' in Class 31, 30, 5, 29 is recorded on the IP Australia register as owned by h j heinz company australia ltd. This covers one specific Australian trademark record only — the same brand name may be owned by different parties in other classes, other countries, or as separate registrations.
Is Australian trademark 1873870 currently a registered trademark?
No — the IP Australia records the status of Australian trademark 1873870 for the mark 'ALL DAY BREAKFAST' as protected.
Which Nice classes is Australian trademark 1873870 registered under?
Australian trademark 1873870 for the mark 'ALL DAY BREAKFAST' is recorded in Class 31 (agricultural products, fresh produce & pet food); Class 30 (coffee, tea, baked goods & confectionery); Class 5 (pharmaceuticals & medical preparations); Class 29 (meat, fish, preserved foods & dairy).
When was Australian trademark 1873870 filed?
Australian trademark 1873870 for the mark 'ALL DAY BREAKFAST' was filed at the IP Australia on 18 September 2017 and registered on 18 July 2018.
Data Source
Australia (IP Australia)
Australian trademark data is supplied by IP Australia (via IPGOD / IP RAPID) under the Creative Commons Attribution 4.0 International licence. Local copy last synchronised on 2026-05-03.
The “About This Trademark” summary and FAQ above are AI-generated from the register data shown on this page. They are factual summaries only — always verify details against the official register before making legal decisions.