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Australian Trademark — IP Australia
BESE
Application 1984930 · Registered
Quick Facts
| Application Number | 1984930 |
| Status | Registered |
| Owner | be se inc |
| Type | trade_mark |
| Filed | 2019-01-24 |
| Registered | 2019-08-12 |
Is this trademark active?
Yes. BESE is a currently protected Australian trademark. It is enforceable under the Trade Marks Act 1995 (Cth) in Australia.
Nice Classification
This trademark covers 2 Nice classes:
Prosecution Timeline
Key events recorded against this trademark at IP Australia, oldest first.
- Filed: 2018-12-07
- Received by IP Australia: 2018-12-07
- Protected: 2018-12-07
- Published: 2019-01-24
- Accepted for registration: 2019-06-04
Applicant
| Name | be se inc |
| Country | US |
Representative
This trademark is represented by choybrown, VIC, AU.
About This Trademark
'BESE' is a protected trademark on the IP Australia register, owned by be se inc. The application (1984930) was filed on 24 January 2019 and registered on 12 August 2019.
This mark is recorded under multiple classes: Class 41 (education, entertainment & sporting services); Class 35 (advertising, business management & retail services).
Frequently Asked Questions
Who owns Australian trademark 1984930 ('BESE')?
Australian trademark 1984930 for the mark 'BESE' in Class 41, 35 is recorded on the IP Australia register as owned by be se inc. This covers one specific Australian trademark record only — the same brand name may be owned by different parties in other classes, other countries, or as separate registrations.
Is Australian trademark 1984930 currently a registered trademark?
No — the IP Australia records the status of Australian trademark 1984930 for the mark 'BESE' as protected.
Which Nice classes is Australian trademark 1984930 registered under?
Australian trademark 1984930 for the mark 'BESE' is recorded in Class 41 (education, entertainment & sporting services); Class 35 (advertising, business management & retail services).
When was Australian trademark 1984930 filed?
Australian trademark 1984930 for the mark 'BESE' was filed at the IP Australia on 24 January 2019 and registered on 12 August 2019.
Data Source
Australia (IP Australia)
Australian trademark data is supplied by IP Australia (via IPGOD / IP RAPID) under the Creative Commons Attribution 4.0 International licence. Local copy last synchronised on 2026-05-03.
The “About This Trademark” summary and FAQ above are AI-generated from the register data shown on this page. They are factual summaries only — always verify details against the official register before making legal decisions.