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Australian Trademark — IP Australia
LIFEGUARD
Application 2540989 · Registered
Quick Facts
| Application Number | 2540989 |
| Status | Registered |
| Owner | jackson electrical industries limited |
| Type | trade_mark |
| Filed | 2025-04-17 |
| Registered | 2025-11-25 |
Is this trademark active?
Yes. LIFEGUARD is a currently protected Australian trademark. It is enforceable under the Trade Marks Act 1995 (Cth) in Australia.
Nice Classification
This trademark covers 4 Nice classes:
Prosecution Timeline
Key events recorded against this trademark at IP Australia, oldest first.
- Received by IP Australia: 2025-04-17
- Filed: 2025-04-17
- Published: 2025-04-17
- Protected: 2025-04-17
- Accepted for registration: 2025-05-21
Applicant
| Name | jackson electrical industries limited |
| ABN | 53075192746 |
| Country | NZ |
Representative
This trademark is represented by aj park, NZ.
About This Trademark
'LIFEGUARD' is a protected trademark on the IP Australia register, owned by jackson electrical industries limited. The application (2540989) was filed on 17 April 2025 and registered on 25 November 2025.
This mark is recorded under multiple classes: Class 40 (treatment of materials & manufacturing services); Class 37 (construction, repair & installation services); Class 35 (advertising, business management & retail services); Class 11 (lighting, heating, cooking & refrigeration apparatus).
Frequently Asked Questions
Who owns Australian trademark 2540989 ('LIFEGUARD')?
Australian trademark 2540989 for the mark 'LIFEGUARD' in Class 40, 37, 35, 11 is recorded on the IP Australia register as owned by jackson electrical industries limited. This covers one specific Australian trademark record only — the same brand name may be owned by different parties in other classes, other countries, or as separate registrations.
Is Australian trademark 2540989 currently a registered trademark?
No — the IP Australia records the status of Australian trademark 2540989 for the mark 'LIFEGUARD' as protected.
Which Nice classes is Australian trademark 2540989 registered under?
Australian trademark 2540989 for the mark 'LIFEGUARD' is recorded in Class 40 (treatment of materials & manufacturing services); Class 37 (construction, repair & installation services); Class 35 (advertising, business management & retail services); Class 11 (lighting, heating, cooking & refrigeration apparatus).
When was Australian trademark 2540989 filed?
Australian trademark 2540989 for the mark 'LIFEGUARD' was filed at the IP Australia on 17 April 2025 and registered on 25 November 2025.
Cross-Register Filings
Trademarks matching "LIFEGUARD" have been found on the following foreign registers. Exact matches appear first; where the name also appears inside longer filings, those are listed below as similar marks. A “Same applicant” badge appears next to a mark when the applicant name aligns with the source filing.
UK — United Kingdom (Intellectual Property Office)
| Mark | Ref | Status | Filed |
|---|---|---|---|
| THE BERNARD DONOVAN AROUND THE PIER ABERAVON GREEN STARS RFC STAES REC. COMMANDER TACHESCN RNLI JOCK ABERAVON LIFEGUARD EST. SWIM # 1969 ABERAVON BEACH EACH . PORT TALBOT | UK00004356353 | Application Published | 2026-03-17 |
| PROMATIC LIFEGUARD | UK00918132958 | Registered | 2019-10-07 |
| DAVEY LIFEGUARD | UK00918132959 | Registered | 2019-10-07 |
| Lifeguard | UK00003429420 | Withdrawn | 2019-09-17 |
| PC LifeGuard | UK00003427101 | Registered | 2019-09-09 |
US — United States (USPTO)
| Mark | Ref | Status | Filed |
|---|---|---|---|
| YOUR LIFEGUARD IN THE SKY | 99644146 | 630 | 2026-02-10 |
| LIFEGUARD LANYARD | 99620121 | 630 | 2026-01-28 |
| LIFEGUARD | 99596803 | 630 | 2026-01-15 |
| LIFEGUARD | 99536305 | 630 | 2025-12-08 |
| CALIFORNIA LIFEGUARD | 99323164 | 686 | 2025-08-06 |
Data Source
Australia (IP Australia)
Australian trademark data is supplied by IP Australia (via IPGOD / IP RAPID) under the Creative Commons Attribution 4.0 International licence. Local copy last synchronised on 2026-04-26.
United Kingdom (Intellectual Property Office)
UK trademark data is supplied by the Intellectual Property Office under the Open Government Licence v3.0.
United States (USPTO)
US trademark data is supplied by the United States Patent and Trademark Office. Works of the US federal government are in the public domain under 17 U.S.C. §105.
The “About This Trademark” summary and FAQ above are AI-generated from the register data shown on this page. They are factual summaries only — always verify details against the official register before making legal decisions.