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UK Trademark — IPO
Mars
Application UK00002013189 · Dead
Quick Facts
| Application Number | UK00002013189 |
| Status | Dead |
| Owner | Mars Chocolate UK Limited |
| Filed | 1995-03-03 |
| Registered | 1997-08-08 |
| Renewal Due | 2015-03-03 |
| Type | Individual |
| Feature | Figurative |
| Attorney | See claim section below |
Is this trademark active?
Mars has a current status of Dead.
Mark Details (as filed at the IPO)
Mark description / limitation
The first mark in the series is shown on the application form in the colours red, yellow, black and gold but the mark is not limited to colour.
Goods & Services
The specification below is taken directly from the filed record at the UK IPO for each Nice class this trademark is registered in.
Class 35 — Advertising & Business
Business advice, business management assistance and business management consultancy services; all relating to commercial products, sporting activities and to education; promotional and sponsorship services; advertising services; all included in Class 35.
Device Elements (Vienna Classification)
This figurative mark is indexed under the following Vienna categories by the UK IPO:
- 27.08.00 — Forms of writing, numerals
Timeline
- Filed: 1995-03-03
- First published: 1997-04-23 (Journal 6172)
- Registered: 1997-08-08
- Renewal due: 2015-03-03
About This Trademark
'Mars' is a dead trademark on the UK IPO register, owned by Mars Chocolate UK Limited. The application (UK00002013189) was filed on 3 March 1995 and registered on 8 August 1997. The registration is set to expire on 3 March 2015.
This mark is recorded under Class 35 (advertising, business management & retail services), specifically covering: The first mark in the series is shown on the application form in the colours red, yellow, black and gold but the mark is not limited to colour.
The trademark is represented by Hogan Lovells International LLP.
Frequently Asked Questions
Who owns UK trademark UK00002013189 ('Mars')?
UK trademark UK00002013189 for the mark 'Mars' in Class 35 is recorded on the UK IPO register as owned by Mars Chocolate UK Limited. This covers one specific UK trademark record only — the same brand name may be owned by different parties in other classes, other countries, or as separate registrations.
Is UK trademark UK00002013189 currently a registered trademark?
No — the UK IPO records the status of UK trademark UK00002013189 for the mark 'Mars' as dead.
Which goods or services does UK trademark UK00002013189 cover?
UK trademark UK00002013189 for the mark 'Mars' is registered in Class 35 (advertising, business management & retail services). The filed specification reads: Class 35: Business advice, business management assistance and business management consultancy services; all relating to commercial products, sporting activities and to education; promotional and sponsorship services; advertising services; all included in Class 35.
When was UK trademark UK00002013189 filed?
UK trademark UK00002013189 for the mark 'Mars' was filed at the UK IPO on 3 March 1995 and registered on 8 August 1997.
When was UK trademark UK00002013189 published?
The UK IPO first published / advertised UK trademark UK00002013189 for the mark 'Mars' on 23 April 1997.
When does UK trademark UK00002013189 need to be renewed?
UK trademark UK00002013189 for the mark 'Mars' is currently recorded as valid until 3 March 2015, at which point it will need to be renewed with the UK IPO to remain in force.
Attorney of Record
This trademark has an attorney of record listed on the UK register. The firm has not yet claimed its listing on Trademark Dashboard.
Cross-Register Filings
Trademarks matching "Mars" have been found on the following foreign registers. Exact matches appear first; where the name also appears inside longer filings, those are listed below as similar marks. A “Same applicant” badge appears next to a mark when the applicant name aligns with the source filing.
Australia — Australia (IP Australia)
| Mark | Ref | Status | Filed |
|---|---|---|---|
| Titan Mars Pale | 2631838 | published | 2026-03-02 |
| MARS SAFARI | 2614996 | accepted | 2025-12-25 |
| Maryam of Mars | 2543482 | protected | 2025-05-08 |
Similar names
| Mark | Ref | Status | Filed |
|---|---|---|---|
| MARSHMELLOW BY DEARFOAMS | 2617392 | published | 2026-01-08 |
| Be marsupial | 2614870 | accepted | 2025-12-24 |
Data Source
United Kingdom (Intellectual Property Office)
UK trademark data is supplied by the Intellectual Property Office under the Open Government Licence v3.0.
Australia (IP Australia)
Australian trademark data is supplied by IP Australia (via IPGOD / IP RAPID) under the Creative Commons Attribution 4.0 International licence.
The “About This Trademark” summary and FAQ above are AI-generated from the register data shown on this page. They are factual summaries only — always verify details against the official register before making legal decisions.