TECH MEDIA EXCHANGE

Class 35 — Advertising & Business

Advertising and promotional services; providing integrated marketing services, namely advertising services, and customer database mailing; business consultancy, advisory, information and research services; arranging, organising and conducting trade shows, events, expositions and exhibitions; research, information and consulting services for business purposes; Internet advertising services; managing a platform for the buying and selling of Internet based advertising; providing on-line exchanges and on-line auctions for buying and selling digital advertising; advertising services for matching buyers and sellers of advertising, for tracking advertising performance, for managing, distributing and serving advertising, for analysing advertising data, for reporting advertising data and for optimising advertising performance; enabling and contracting with demand site platforms (DSPS), real time bidding platforms (DSPS), real time bidding platforms (RTBS), agency trading desks (ATDS) and other advertising aggregation and buying platforms to bid on and purchase on-line ad space, enabling them to use data and other inventory targeting technologies to buy specific inventory; enabling and contracting with Internet websites, Internet ad networks, publisher networks, syndication networks, supply side platforms (SSPS), on-line ad exchanges and other sources of Internet ad inventory to have advertising buyers bid and purchase their Internet inventory through an exchange platform.